GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), Alen maintained an average product price of $130.58 across tracked retailers including Amazon, Lowes.com, Menards.com, and HomeDepot.com. Amazon dominated Alen's revenue share at 48.2%, followed by Lowes.com at 35.0% and Menards.com at 15.2%, while HomeDepot.com accounted for just 1.6%. Notably, the brand experienced impressive revenue growth of 58.7% over the tracked period, signaling strong momentum in consumer demand. Average pricing saw a modest overall decline of 2.6%, even as short-term price increases of 10.2% were observed month over month. These trends suggest Alen is expanding its retail footprint and gaining significant traction across major home improvement and e-commerce channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 59% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Alen on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Alen.
