GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Oregon generated measurable revenue across five tracked retailers — Amazon, Lowe's, Ace Hardware, Menards and Home Depot — between January 1 and August 31, 2026. Amazon was the brand's clear leader with 40.8% of year-to-date revenue share, followed by lowes.com at 25.8% and acehardware.com at 16.1%, while homedepot.com trailed at just 5.3%. The brand's average product price sat at $25.60 for the period, placing it firmly in the accessible, high-turnover price tier. Momentum softened over the summer window, with revenue down 3.5% overall despite a modest 0.8% month-over-month uptick in the most recent period. Pricing moved in the opposite direction, rising 1.7% to an average of $26.03, suggesting unit volume rather than price was the drag on topline performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 4% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Oregon on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Oregon.
BY REVENUE
Oregon sells 57% online and 43% offline. Online runs through 3 channels; offline through 3.
Online
57%
43%
Offline
Online channels
57%
Offline channels
43%
BY REVIEW COUNT
Across 1.71M ratings on 5 channels, Oregon averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 1.71M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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