GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Oregon generated the largest share of its revenue through Amazon at 39.4%, followed by Lowe's at 28.6% and Ace Hardware at 16.6% across five major retailers tracked from January to April 2026. The brand maintained an average product price of $26.61 during this period. Notably, Oregon experienced significant revenue growth of 47.4% over the tracked months, signaling strong momentum in the market. Meanwhile, the brand's average price decreased by 8.1%, suggesting a strategic shift toward more accessible price points or a change in product mix. Together, these trends indicate Oregon is successfully expanding its market reach while adjusting its pricing strategy across key retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 50% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 7% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Oregon on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Oregon.
BY REVENUE
Oregon sells 52% online and 48% offline. Online runs through 3 retailers; offline through 3.
Online
52%
48%
Offline
Online channels
52%
Offline channels
48%
BY REVIEW COUNT
Across 1.41M ratings on 5 retailers, Oregon averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 1.41M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
