According to in-store data from Grips Intelligence covering January to April 2026 across retailers including Menards, Amazon, Lowes, and Ace Hardware, More Birds demonstrated strong momentum with revenue growing 185.8% over the tracked period. Menards emerged as the dominant retail channel, commanding 40.6% of total revenue share, followed by Amazon at 26.5%. The brand maintained an accessible average product price of $12.38 across all tracked retailers. Lowes and Ace Hardware held nearly equal shares at 16.5% and 16.3% respectively, indicating a well-diversified retail distribution strategy for the brand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 186% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 35% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for More Birds on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for More Birds.
BY REVENUE
$5.09
Price
$90K
Revenue