GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Menards, Amazon, Ace Hardware, and Lowe's from January to March 2026, More Birds demonstrated strong momentum with revenue growing 48.4% over the period. Menards led as the top retailer for the brand, commanding a 35.8% revenue share, closely followed by Amazon at 33.1%. The brand maintained an accessible average product price of $14.18 across all tracked retailers, while Ace Hardware and Lowe's contributed a combined 30.9% of revenue share. Notably, More Birds saw an impressive 80.0% month-over-month revenue spike, signaling accelerating consumer demand heading into the spring season.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 48% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 33% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for More Birds on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for More Birds.
BY REVENUE
$17.29
Price
$64K
Revenue
$19.88
Price
$43K
Revenue
