GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Lowe's and Menards, Valley Forge Flag saw its revenue grow 97.0% over the tracked period, with the most recent month up 19.2% versus the prior month. Lowe's accounted for the majority of sales at a 75.0% revenue share, while Menards contributed 24.9%. The brand's average product price was $15.64, though pricing softened notably, declining 27.7% across the period to $14.08 in the latest month. Among top performers, Valley Forge's 20' Aluminum American Flag Kit commanded the highest average price at $114.21 on Menards, while its 3'x5' Polycotton American Flag sat at the low end at $7.74. This combination of surging revenue alongside falling average prices suggests volume-driven growth for the brand across its in-store channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 97% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 28% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Valley Forge Flag on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Valley Forge Flag.
BY REVENUE
Valley Forge Flag sells 17% online and 83% offline. Online runs through 1 channel; offline through 2.
Online
17%
83%
Offline
Online channels
17%
Offline channels
83%
BY REVIEW COUNT
Across 77K ratings on 2 channels, Valley Forge Flag averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 77K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$47.23
Price
$386K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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