According to Grips Intelligence in-store data covering January 1 through August 31, 2026 across five tracked retail channels — Ace Hardware, Lowe's, Amazon, Menards and Home Depot — Miracle-Gro, a brand of The Scotts Miracle-Gro Company (NYSE: SMG), shows a highly concentrated retail footprint. Ace Hardware accounts for 41.5% of year-to-date revenue and Lowe's a further 32.1%, together representing nearly three-quarters of tracked sales. Amazon holds 13.7% share, while Home Depot trails all measured channels at just 4.8%. Pricing has trended upward, with the average price climbing 24.1% over the period to $14.41 in the most recent month, well above the $11.40 year-to-date average. Revenue, however, has moved in the opposite direction, falling 21.3% month over month and 50.3% across the tracked window, pointing to sharp post-peak seasonal softening.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 50% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 24% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Miracle-Gro on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Miracle-Gro.
BY REVENUE
Miracle-Gro sells 23% online and 77% offline. Online runs through 3 channels; offline through 3. Online share has moved from 20% in Apr to 42% in Aug.
Online
23%
77%
Offline
Online channels
23%
Offline channels
77%
BY REVIEW COUNT
Across 12M ratings on 5 channels, Miracle-Gro averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 12M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$13.34
Price
$1.17M
Revenue
$13.52
Price
$851K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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