Home/Insights/Brands/Miracle-GroProduct Intelligence - 2026 YTD USA

Miracle-Gro

10M+

Products Sold, Jan to Aug 2026

5,300+

# Offline Stores

$11.40

Avg. Price

4.6

Avg. Rating

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Miracle-Gro Market Overview

According to Grips Intelligence in-store data covering January 1 through August 31, 2026 across five tracked retail channels — Ace Hardware, Lowe's, Amazon, Menards and Home Depot — Miracle-Gro, a brand of The Scotts Miracle-Gro Company (NYSE: SMG), shows a highly concentrated retail footprint. Ace Hardware accounts for 41.5% of year-to-date revenue and Lowe's a further 32.1%, together representing nearly three-quarters of tracked sales. Amazon holds 13.7% share, while Home Depot trails all measured channels at just 4.8%. Pricing has trended upward, with the average price climbing 24.1% over the period to $14.41 in the most recent month, well above the $11.40 year-to-date average. Revenue, however, has moved in the opposite direction, falling 21.3% month over month and 50.3% across the tracked window, pointing to sharp post-peak seasonal softening.

Revenue Share by Channel
Data covers Ace Hardware, Lowe's, Amazon, Menards, Home Depot

Miracle-Gro's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 50% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Miracle-Gro's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 24% from Jun to Aug.

Average price

Absolute values in $

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Miracle-Gro's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Miracle-Gro on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Miracle-Gro's channels

REVENUE SHARE

Revenue distribution across tracked channels for Miracle-Gro.

Channels by revenue share

Distribution in %

Miracle-Gro's online vs offline revenue split

BY REVENUE

Miracle-Gro sells 23% online and 77% offline. Online runs through 3 channels; offline through 3. Online share has moved from 20% in Apr to 42% in Aug.

Revenue by channel

Share of total revenue across all channels

Online

23%

77%

Offline

Online share trend

Apr – Aug

Online channels

23%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

77%

Ace Hardware stores
Lowe's stores
Menards stores

Miracle-Gro's customer ratings

BY REVIEW COUNT

Across 12M ratings on 5 channels, Miracle-Gro averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 12M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Miracle-Gro

BY REVENUE

Amazon
Amazon
#1Miracle-Gro Potting Mix, 16 qt., 2-Pack

$17.61

Price

$1.76M

Revenue

#2Miracle-Gro Indoor Plant Food for All Plants, Liquid Plant Food for Houseplants, Flowers, Vegetables, Herbs, and More, 8 fl. oz., 2-Pack

$13.34

Price

$1.17M

Revenue

#3Miracle-Gro Water Soluble All Purpose Plant Food, 3 lb

$14.38

Price

$1.06M

Revenue

#4Miracle-Gro Moisture Control Potting Mix 8 qt., Protects Against Over and Under Watering Container Plants, 2-Pack

$13.52

Price

$851K

Revenue

#5Miracle-Gro Cactus, Palm & Citrus Potting Mix 2-Pack

$18.36

Price

$744K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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