Home/Insights/Brands/Miracle-GroProduct Intelligence - 2026 YTD USA

Miracle-Gro

10M+

Products Sold, Jan to Sep 2026

4,900+

# Offline Stores

$11.45

Avg. Price

4.6

Avg. Rating

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Miracle-Gro Market Overview

According to Grips Intelligence in-store data tracked across Ace Hardware, Lowe's, Amazon, Menards and Home Depot from January 1 to September 30, 2026, Miracle-Gro — a brand of The Scotts Miracle-Gro Company (NYSE: SMG) — carries an average product price of $11.37. Ace Hardware is the clear share leader at 41.5% of year-to-date revenue, with Lowe's close behind at 30.5%, meaning the two retailers together account for roughly 72% of tracked sales. Amazon contributes 13.0%, while Menards (8.5%) and Home Depot (6.5%) round out the remainder. Momentum has softened over the measured window, with revenue down 19.8% overall, though the most recent month showed a 3.7% rebound versus the prior month. Pricing has moved in the opposite direction, climbing 15.6% to an average of $15.08 in the latest month — a 7.2% month-over-month increase that suggests mix or list-price shifts are partially offsetting volume declines.

Revenue Share by Channel
Data covers Ace Hardware, Lowe's, Amazon, Menards, Home Depot

Miracle-Gro's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 20% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Miracle-Gro's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 16% from Jul to Sep.

Average price

Absolute values in $

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Miracle-Gro's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Miracle-Gro on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Miracle-Gro's channels

REVENUE SHARE

Revenue distribution across tracked channels for Miracle-Gro.

Channels by revenue share

Distribution in %

Miracle-Gro's online vs offline revenue split

BY REVENUE

Miracle-Gro sells 24% online and 76% offline. Online runs through 3 channels; offline through 3. Online share has moved from 16% in May to 39% in Sep.

Revenue by channel

Share of total revenue across all channels

Online

24%

76%

Offline

Online share trend

May – Sep

Online channels

24%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

76%

Ace Hardware stores
Lowe's stores
Menards stores

Miracle-Gro's customer ratings

BY REVIEW COUNT

Across 12M ratings on 5 channels, Miracle-Gro averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 12M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Miracle-Gro

BY REVENUE

Home Depot
Home Depot
#1Potting Mix, 25 qt., Feeds 6 Months, For Indoor/Outdoor Potted Plants, Potting Soil, Pallet (80-Pack)

$1,223.53

Price

$1.59M

Revenue

#2Potting Mix, 1950 qt., Feeds up to 6-Months, For All Potted Plants, Potting Soil, (Pallet of 39 50 qt. Bags)

$829.22

Price

$1.55M

Revenue

#3Garden Soil All Purpose 0.75 cu. ft. Outdoor In-Ground Soil Pallet (85-Bags)

$634.14

Price

$1.02M

Revenue

#4Moisture Control Potting Mix, 1950 qt., Guards Against Over and Under Watering, Potting Soil, (Pallet of 39 50 qt. Bags)

$777.30

Price

$997K

Revenue

#5Organic All Natural Mulch, 1.5 cu. ft., Natural Brown, Shredded, Wood, Bagged Mulch, OMRI Listed, Pallet (80-Pack)

$696.39

Price

$506K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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