Grips Intelligence in-store data tracked from January 1 to August 31, 2026 across Ace Hardware, Lowe's, Amazon, Home Depot and Menards shows Scotts, a brand of the publicly listed Scotts Miracle-Gro Company (NYSE: SMG), generating the largest share of its revenue through acehardware.com at 35.2%, ahead of lowes.com at 26.6% and Amazon at 18.8%. Home Depot accounts for a further 15.9%, while menards.com trails at just 3.5%, underscoring a distribution mix weighted toward hardware and home-improvement retail rather than digital marketplaces. The average product price across the period stands at $24.89, though pricing has climbed steadily, rising 38.5% overall and 19.7% month-over-month to $26.34. Revenue, by contrast, has moved in the opposite direction, falling 6.5% versus the prior month and 36.8% across the June-to-August window as seasonal lawn-care demand tapered. The combination of rising average prices and declining revenue suggests volume softness is outpacing the benefit of higher price points.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 37% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 38% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Scotts on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Scotts.
BY REVENUE
Scotts sells 39% online and 61% offline. Online runs through 3 channels; offline through 3. Online share has moved from 29% in Apr to 54% in Aug.
Online
39%
61%
Offline
Online channels
39%
Offline channels
61%
BY REVIEW COUNT
Across 8.9M ratings on 5 channels, Scotts averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 8.9M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$78.38
Price
$8.7M
Revenue
$99.99
Price
$5.7M
Revenue
$4.95
Price
$5.4M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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