GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, menards.com, lowes.com and homedepot.com from January 1 to August 31, 2026 shows Milescraft generating steady momentum, with revenue up 8.6% over the period. Amazon dominates the brand's channel mix at 64.5% of year-to-date revenue, while menards.com contributes 17.4%, lowes.com 11.1% and homedepot.com 6.5%. The average selling price sits at $24.51, having eased 1.1% across the period and dipping 2.7% month-over-month to $24.64 in the most recent reading. That softening price point alongside rising revenue suggests volume growth rather than premiumization is driving the brand's gains. Top-selling items skew well above the average price, with track saw guides and portable drill press products retailing between roughly $96 and $125 across all four tracked channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Milescraft on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Milescraft.
BY REVENUE
Milescraft sells 73% online and 27% offline. Online runs through 2 channels; offline through 3.
Online
73%
27%
Offline
Online channels
73%
Offline channels
27%
BY REVIEW COUNT
Across 474K ratings on 4 channels, Milescraft averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 474K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$114.34
Price
$71K
Revenue
$124.99
Price
$24K
Revenue
$96.89
Price
$24K
Revenue
$49.99
Price
$9.8K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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