GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across Amazon, menards.com, lowes.com and homedepot.com, Milescraft holds an average product price of $23.75. Amazon dominates the brand's revenue mix at 67.2% share, followed by menards.com at 14.9%, lowes.com at 10.9% and homedepot.com at 6.6%. Momentum turned positive in the most recent month, with revenue up 7.4% versus the prior month, though the brand is up just 0.5% overall across the May 1 to July 31, 2026 trend window. Pricing has been broadly stable, with the latest monthly average price of $24.48 rising 1.3% month over month but sitting 1.1% below where it started the period. The combination of a heavy Amazon skew and comparatively flat pricing suggests growth is being driven by volume and marketplace visibility rather than premiumization.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 4% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Milescraft on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Milescraft.
BY REVENUE
Milescraft sells 75% online and 25% offline. Online runs through 2 channels; offline through 3.
Online
75%
25%
Offline
Online channels
75%
Offline channels
25%
BY REVIEW COUNT
Across 505K ratings on 4 channels, Milescraft averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 505K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$114.92
Price
$71K
Revenue
$124.99
Price
$25K
Revenue
$97.22
Price
$24K
Revenue
$49.99
Price
$11K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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