According to in-store data from Grips Intelligence, Vulcan generated the vast majority of its revenue through Amazon, which accounted for 91.5% of total revenue share between January and April 2026, followed by Home Depot at 7.0% and Lowe's at 1.5%. The brand's average product price stood at $30.89 across all tracked retailers during this period. Notably, Vulcan experienced strong momentum with revenue growing 68.0% over the tracked timeframe, signaling accelerating consumer demand. Average prices also trended upward, climbing 20.0% overall, suggesting a shift toward higher-priced product offerings or successful pricing strategies. With Amazon as its dominant sales channel, Vulcan's online retail concentration presents both a strength in marketplace reach and a potential opportunity for further expansion into home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 68% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 20% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Vulcan on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Vulcan.
BY REVENUE
$31.54
Price
$71K
Revenue
$12.14
Price
$68K
Revenue
$20.44
Price
$56K
Revenue
$136.95
Price
$23K
Revenue