GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence spanning January 1 to June 30, 2026 across Home Depot, Lowe's, Menards, and Amazon, CAMO posted strong momentum with overall revenue rising 59.1% during the period. Home Depot dominated CAMO's in-store revenue mix at 52.0% share, followed by Lowe's at 35.6% and Menards at 11.0%, while Amazon trailed at just 1.4%. The brand's average product price climbed to $85.13, up 28.0% month-over-month and 19.3% overall across the tracked period. Grips Intelligence data also shows CAMO's average product price settling around $78.32 across all channels for the full period. With CAMO's parent company, National Nail, being privately held, this concentrated big-box retail footprint underscores the brand's reliance on home-center distribution.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 59% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 19% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for CAMO on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for CAMO.
BY REVENUE
CAMO sells 78% online and 22% offline. Online runs through 3 channels; offline through 2. Online share has moved from 88% in Feb to 79% in Jun.
Online
78%
22%
Offline
Online channels
78%
Offline channels
22%
BY REVIEW COUNT
Across 110K ratings on 4 channels, CAMO averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 110K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$835.90
Price
$145K
Revenue
$1,016.68
Price
$108K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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