Bora

Bora Market Overview

According to in-store data from Grips Intelligence, Bora generated an average product price of $94.61 across four major retailers tracked between January and April 2026. Amazon dominated Bora's revenue share at 45.5%, followed by homedepot.com at 26.7%, lowes.com at 18.7%, and menards.com at 9.0%. Notably, the brand experienced strong momentum with revenue growing 22.4% over the tracked period, signaling increasing consumer demand. Despite this revenue surge, Bora's average price decreased 5.1% over the same timeframe, suggesting a strategic shift toward more competitively priced products or a heavier sales mix of lower-priced items. This combination of rising revenue and declining average price positions Bora as a brand effectively expanding its market reach across key home improvement retailers.