GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Kreg maintained an average product price of $37.74 across five major retailers tracked from January to April 2026. Amazon dominated Kreg's revenue share at 66.9%, far outpacing Menards (12.1%), Home Depot (10.0%), Lowe's (8.9%), and Ace Hardware (2.1%). The brand experienced solid momentum during the period, with overall revenue growing 6.9% alongside a modest 1.0% increase in average price. Kreg's heavy reliance on Amazon as its primary sales channel highlights a significant concentration of revenue through a single retailer. This distribution pattern suggests opportunities for Kreg to strengthen its presence across home improvement-focused retailers where it currently holds single-digit revenue shares.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 6% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 0% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Kreg on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Kreg.
BY REVENUE
Kreg sells 78% online and 22% offline. Online runs through 2 retailers; offline through 3.
Online
78%
22%
Offline
Online channels
78%
Offline channels
22%
BY REVIEW COUNT
Across 704K ratings on 5 retailers, Kreg averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 704K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$38.99
Price
$7.7K
Revenue
