GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 through August 31, 2026 across Amazon, Lowe's, Menards, Home Depot and Ace Hardware puts Kreg's average product price at $34.86. Amazon is by far the dominant destination, accounting for 66.3% of year-to-date revenue, while Lowe's (12.4%) and Menards (11.6%) trail well behind and Home Depot (7.7%) and Ace Hardware (2.0%) round out the mix. Momentum softened over the June–August window, with revenue down 7.7% overall and a steeper 9.7% drop in the most recent month. Pricing moved in the same direction, slipping 4.2% across the quarter to $33.15, including a 5.9% month-over-month decline. The combination of falling revenue and softening realized prices suggests promotional pressure rather than pure demand recovery heading into the back half of the year.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Kreg on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Kreg.
BY REVENUE
Kreg sells 76% online and 24% offline. Online runs through 3 channels; offline through 3.
Online
76%
24%
Offline
Online channels
76%
Offline channels
24%
BY REVIEW COUNT
Across 910K ratings on 5 channels, Kreg averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 910K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$12.99
Price
$3.82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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