Master Lock

Master Lock Market Overview

According to Grips Intelligence in-store data tracked across Amazon, Lowe's, Ace Hardware and Menards from January 1 to July 31, 2026, Master Lock — a brand within Fortune Brands Innovations (NYSE: FBIN) — carried an average product price of $23.46. Amazon accounted for the largest slice of revenue at 44.3%, followed closely by lowes.com at 25.5% and acehardware.com at 24.3%, while menards.com trailed at 4.2%. That distribution points to a notably balanced footprint, with roughly half of tracked revenue generated outside the leading channel. Momentum was positive over the May–July window, with revenue up 17.1% overall and 5.6% month over month in the latest period. Pricing firmed alongside volume, as the average selling price rose 5.7% across the same stretch to $24.40, suggesting demand held up despite higher price points.