GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 through August 31, 2026 across Menards, Home Depot, and Lowe's, Tell Manufacturing — a brand under ASSA ABLOY AB (Nasdaq Stockholm: ASSA B) — shows a highly concentrated retail footprint. Menards accounts for 96.8% of year-to-date revenue, dwarfing Home Depot at 1.5% and Lowe's at 1.4%, making the brand's performance almost entirely dependent on a single account. Average product price sits at $57.89 across the tracked period, with the most recent month registering $58.71 after a 1.9% month-over-month dip. Pricing has nonetheless trended upward, rising 2.3% over the June–August window. Revenue grew 5.7% in the latest month and is up 1.9% across the same three-month span, pointing to modest but positive momentum.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Tell Manufacturing on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Tell Manufacturing.
BY REVIEW COUNT
Across 1.76K ratings on 3 channels, Tell Manufacturing averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 1.76K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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