GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data spanning January 1 to June 30, 2026 and tracking in-store sales across Menards, Lowe's, and Home Depot, Tell Manufacturing—a division of parent company ASSA ABLOY AB (Nasdaq Stockholm: ASSA B)—saw its revenue decline 13.9% over the period. The brand's business is overwhelmingly concentrated at Menards, which accounted for 94.1% of revenue share, far ahead of Lowes.com at 4.2% and HomeDepot.com at 1.1%. The average product price stood at $58.89, though pricing softened 1.5% across the period. Most recently, during the April 1 to June 30 quarter, revenue ticked up 1.4% month-over-month while the average price rose modestly to $57.39. Together, the Grips Intelligence figures point to a channel-dependent brand navigating pricing pressure and an overall revenue contraction in the first half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Tell Manufacturing on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Tell Manufacturing.
BY REVIEW COUNT
Across 2.46K ratings on 3 channels, Tell Manufacturing averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 2.46K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$108.60
Price
$174K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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