GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data, Brinks generated online revenue across five major retailers — Menards, Amazon, Ace Hardware, Lowe's, and Home Depot — during the January–February 2026 period, with an average product price of $20.87. Menards dominated as Brinks' leading online retail channel, capturing 50.7% of total revenue share, followed by Amazon at 33.6%, together accounting for over 84% of the brand's e-commerce sales. Notably, Brinks experienced a significant revenue decline of 17.9% over the trailing period, signaling potential headwinds in online demand. Despite the revenue downturn, average pricing showed resilience, ticking up 0.9% overall, suggesting the brand maintained pricing power even amid softening sales volume. The remaining revenue was distributed among Ace Hardware (8.1%), Lowe's (5.6%), and Home Depot (2.0%), indicating a relatively concentrated retail footprint for the brand's online presence.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 18% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Brinks on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Brinks.
BY REVENUE
$139.99
Price
$6.3K
Revenue
