GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, InSinkErator—owned by Whirlpool Corporation (NYSE: WHR)—saw overall revenue grow 7.6% across the January 1 to June 30, 2026 period tracked across Amazon, Lowe's, Home Depot, Menards, Best Buy, and Ace Hardware. Amazon led revenue share at 34.4%, followed closely by lowes.com at 27.9% and homedepot.com at 21.0%, together accounting for more than 80% of total sales. The average product price climbed to $134.65, an increase of 12.5% over the period and up 7.9% versus the prior month. This pricing strength offset a modest 2.8% month-over-month revenue dip, underscoring healthy demand at higher price points. Grips Intelligence data indicates the brand's premium positioning continues to anchor its performance across leading retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 13% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Insinkerator on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Insinkerator.
BY REVENUE
Insinkerator sells 60% online and 40% offline. Online runs through 3 channels; offline through 4.
Online
60%
40%
Offline
Online channels
60%
Offline channels
40%
BY REVIEW COUNT
Across 4.21M ratings on 6 channels, Insinkerator averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 4.21M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$196.63
Price
$2.7M
Revenue
$126.69
Price
$2.16M
Revenue
$344.13
Price
$1.07M
Revenue
$175.67
Price
$591K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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