GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Lowe's, Home Depot, Menards, Ace Hardware and Best Buy from January 1 to August 31, 2026, Insinkerator, a Whirlpool Corporation (NYSE: WHR) business, posted 12.7% revenue growth over the period. Amazon led distribution with a 34.9% revenue share, but Lowe's ran a close second at 31.6%, making the brand unusually balanced between a marketplace and a home improvement retailer. Home Depot added 19.3%, while Menards, Ace Hardware and Best Buy together accounted for roughly 14% of revenue. The average product price of $126.77 slipped 4.4% across the tracked window, with a further 2.4% month-over-month decline to $128.56 in the most recent period. That combination of rising revenue against softening prices suggests volume, rather than pricing power, is driving Insinkerator's current growth.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 13% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Insinkerator on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Insinkerator.
BY REVENUE
Insinkerator sells 63% online and 37% offline. Online runs through 3 channels; offline through 4.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
BY REVIEW COUNT
Across 4.35M ratings on 6 channels, Insinkerator averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 4.35M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$122.61
Price
$2.89M
Revenue
$195.63
Price
$2.7M
Revenue
$325.44
Price
$1.26M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
