GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, EveryDrop generated the majority of its revenue through Lowe's, which accounted for 75.1% of total revenue share between January and April 2026, followed by Menards at 23.2% and Home Depot at just 1.7%. The brand's average product price during this period was $57.38, though pricing showed a downward trend with a 3.1% overall decrease observed across the tracked months. Revenue also experienced a notable decline of 6.5% over the same period, suggesting softening demand or shifting competitive dynamics. Home Depot's minimal 1.7% share highlights a significant concentration risk, with nearly all sales volume flowing through just two retailers. These insights, sourced from Grips Intelligence tracking across Lowes.com, Menards.com, and HomeDepot.com, point to potential challenges ahead for EveryDrop's market positioning in the home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 6% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for EveryDrop on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for EveryDrop.
BY REVENUE