GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from January to May 2026, i-Socket demonstrated a concentrated retail footprint across three tracked retailers: Menards, Lowe's, and Ace Hardware. Menards dominated as the brand's primary retail partner, commanding an impressive 80.3% of total revenue share, followed by Lowe's at 16.9% and Ace Hardware at 2.8%. The brand's average product price stood at $47.98, with pricing trending upward by 9.9% over the observed period. Despite the positive pricing momentum, i-Socket experienced an overall revenue decline of 14.7%, suggesting potential volume softness even as price points increased. This pricing-versus-volume dynamic makes i-Socket an interesting brand to watch in the home improvement retail space heading into the second half of 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 15% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for i-Socket on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for i-Socket.
BY REVENUE
i-Socket sells 17% online and 83% offline. Online runs through 1 retailer; offline through 2. Online share has moved from 0% in Jan to 46% in May.
Online
17%
83%
Offline
Online channels
17%
Offline channels
83%