GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Menards, Amazon and Lowe's from January 1 to September 30, 2026, RACO — a brand of Hubbell Incorporated (NYSE: HUBB) — has posted overall revenue growth of 10.2% across the measured period. Menards dominates the brand's distribution footprint with an 89.3% share of year-to-date revenue, leaving Amazon at 9.1% and Lowe's at just 1.3%. The average selling price sits at $2.84, reflecting a 2.9% increase over the period even as the most recent month eased 0.5% to $2.93. Momentum softened slightly at the close of the third quarter, with revenue down 1.7% month over month. That concentration in a single retail partner, paired with modest pricing gains, suggests RACO's growth story is tied closely to the performance of its lead channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for RACO on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for RACO.
BY REVENUE
RACO sells 11% online and 89% offline. Online runs through 3 channels; offline through 1.
Online
11%
89%
Offline
Online channels
11%
Offline channels
89%
BY REVIEW COUNT
Across 118K ratings on 2 channels, RACO averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 118K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$5.31
Price
$148K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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