Amerelle

Amerelle Market Overview

According to in-store data from Grips Intelligence, Amerelle generated the majority of its revenue across five major retailers between January and May 2026, with Home Depot leading at 43.7% revenue share, followed closely by Menards at 38.0%. The brand maintains a highly accessible average product price of $6.16, positioning it competitively in its category. Amazon and Ace Hardware account for a combined 15.1% of Amerelle's revenue share, while Lowe's trails at just 3.3%, suggesting potential room for growth at that retailer. Notably, Amerelle's revenue declined 38.1% over the March to May 2026 period, accompanied by a 4.3% drop in average price, signaling possible seasonal softening or increased competitive pressure. These trends highlight key opportunities for Amerelle to reassess its pricing and distribution strategy across its retail partners.