GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across Amazon, acehardware.com, lowes.com, and menards.com, Goo Gone maintains a heavily consolidated retail footprint. Amazon alone accounts for 74.1% of year-to-date revenue, while acehardware.com contributes 13.4%, lowes.com 9.2%, and menards.com just 2.9%. Revenue momentum has been positive, growing 6.0% month-over-month and 8.0% overall across the May through July trend window. Pricing has also firmed, with the average selling price rising 4.6% over the period to $13.25 in the most recent month, above the $12.42 year-to-date average. The pricing gap across retailers is notable, with top Amazon listings averaging $14.98 to $21.99 versus Lowe's best sellers at $5.62 to $11.07.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Goo Gone on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Goo Gone.
BY REVENUE
Goo Gone sells 75% online and 25% offline. Online runs through 2 channels; offline through 3. Online share has moved from 2% in Mar to 79% in Jul.
Online
75%
25%
Offline
Online channels
75%
Offline channels
25%
BY REVIEW COUNT
Across 1.11M ratings on 4 channels, Goo Gone averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 1.11M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$17.45
Price
$1.55M
Revenue
$21.99
Price
$558K
Revenue
$15.18
Price
$507K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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