GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence offline retail data spanning January 1 to June 30, 2026 across Menards, Amazon, Lowe's, and Ace Hardware, Geocel—a subsidiary of The Sherwin-Williams Company (NYSE: SHW)—saw overall revenue grow 23.9% during the period, with the most recent month up 21.9% versus the prior month. Menards was the dominant sales channel at 52.2% of revenue share, followed by Amazon at 32.2%, while Lowe's and Ace Hardware contributed 10.7% and 4.9% respectively. Pricing momentum was equally notable, with the average product price rising 11.4% over the period to reach $12.16. This combination of double-digit revenue growth and expanding price points suggests strengthening in-store demand and premiumization across Geocel's key retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 24% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 11% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Geocel on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Geocel.
BY REVENUE
Geocel sells 42% online and 58% offline. Online runs through 2 channels; offline through 2. Online share has moved from 4% in Feb to 48% in Jun.
Online
42%
58%
Offline
Online channels
42%
Offline channels
58%
BY REVIEW COUNT
Across 58K ratings on 4 channels, Geocel averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 58K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$19.99
Price
$19K
Revenue
$222.27
Price
$18K
Revenue
$20.03
Price
$15K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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