GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, RDI generated virtually all of its revenue through homedepot.com, which accounted for 99.8% of its retailer revenue share during the January to May 2026 tracking period. The brand's average product price stood at $63.33, though this figure reflected a 5.2% overall decrease in average pricing over the observed timeframe. Despite the pricing decline, RDI showed positive momentum with revenue growing 4.9% over the tracked period. Product prices within the RDI portfolio at Home Depot ranged widely, from approximately $55 to nearly $189, indicating a diverse assortment strategy across its listings. These data points suggest RDI maintains a highly concentrated retail distribution footprint while navigating a shifting pricing environment in its category.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 5% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for RDI on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for RDI.
BY REVENUE