Evolution

Evolution Market Overview

According to in-store data from Grips Intelligence covering January to April 2026 across Amazon, Lowes.com, and Menards.com, Evolution maintains an average product price of $194.85. The brand's revenue is nearly evenly split between its two dominant retailers, with Amazon capturing 49.7% and Lowes.com close behind at 47.8%, while Menards.com accounts for just 2.5%. Notably, Evolution experienced a 10.3% month-over-month revenue decline in the most recent period tracked, signaling a potential slowdown in demand. The brand's average price also saw a modest 3.6% monthly decrease, settling at $188.31 in the latest month. These trends suggest Evolution may be facing increased pricing pressure across its key retail channels heading into mid-2026.