GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Home Depot, Lowe's, and Amazon, Maxxima generates the majority of its revenue through Home Depot, which accounts for 55.8% of total revenue share. Lowe's follows as the second-largest channel at 32.3%, while Amazon trails significantly at just 11.9%, indicating a strong brick-and-mortar retail presence for the brand. The brand's average product price sits at $33.15, though pricing has trended upward with a 6.6% increase over the March to May 2026 period. Despite this rising average price, Maxxima experienced a 3.2% decline in overall revenue during the same timeframe, suggesting potential volume softness. This price-revenue divergence may signal shifting consumer demand or competitive pressures worth monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 3% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 7% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Maxxima on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Maxxima.
BY REVIEW COUNT
Across 436K ratings on 3 retailers, Maxxima averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 436K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$13.60
Price
$60K
Revenue
$29.84
Price
$50K
Revenue
$17.99
Price
$46K
Revenue
$29.98
Price
$33K
Revenue
