Maxxima

Maxxima Market Overview

According to in-store data from Grips Intelligence covering January 1 through August 31, 2026 across Home Depot, Lowe's, and Amazon, Maxxima generated the majority of its revenue at a single retailer, with homedepot.com accounting for 53.9% of year-to-date sales. Lowe's followed at 37.1%, while Amazon trailed well behind at just 9.0%, underscoring a heavy dependence on the two big-box home improvement chains. The brand's average product price sat at $34.09 for the period, edging up 1.0% overall and reaching $34.44 in the most recent month, a 2.8% month-over-month increase. Revenue rose 3.5% across the tracked window, though momentum cooled late in the period with a 4.5% month-over-month decline. Taken together, the figures point to modest top-line growth supported by gradual price appreciation, paired with concentration risk tied to Maxxima's reliance on Home Depot and Lowe's.