GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Delta generated an average product price of $101.46 across five major retailers between January and April 2026. Amazon led Delta's revenue share at 41.5%, followed by Menards at 29.3% and Lowe's at 20.3%, while Home Depot and Ace Hardware combined for less than 9%. Notably, Menards captured nearly a third of Delta's total revenue, outperforming the traditionally dominant Home Depot by more than four times in revenue share. Over the tracked period, Delta's overall revenue grew 7.7%, signaling steady demand across its retail footprint. Meanwhile, the brand's average price saw a modest 1.4% increase, suggesting stable pricing power in a competitive market.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 8% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Delta on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Delta.
BY REVENUE
