Rinse Ace

Rinse Ace Market Overview

Grips Intelligence in-store retail data tracked for Rinse Ace from January 1 through September 30, 2026 shows a brand presence concentrated almost entirely in a single channel, with menards.com accounting for 99.5% of year-to-date revenue. The average product price across the tracked period sits at $24.64, positioning the brand in the mid-tier price band for its shelf category. Momentum has softened through the third quarter, with revenue down 8.1% across the July–September window and a further 3.6% decline in the most recent month. Pricing, however, has moved in the opposite direction, climbing 4.1% month over month to $25.46 and finishing 2.6% higher across the quarter. That divergence between rising average price and falling revenue suggests softer unit velocity rather than discounting pressure, a dynamic worth monitoring as the brand's near-total channel concentration leaves limited buffer against retailer-level fluctuations.