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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for zooplus.dezooplus.de

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19.7M
Revenue
Nov 25
2.7M
Sessions
Nov 25
7.0-7.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Zooplus.de is a website that sells pet supplies including food, toys, accessories, and care products for various species such as cats, dogs, fish, birds, and small animals. Additionally, the website offers a wide range of specialized brands and necessities to meet the needs of different pets and their owners.

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zooplus.de Annual Revenue and Growth

zooplus.de's annual sales on its online store amounted to $180M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$180M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
zooplus.de revenue by year

zooplus.de's monthly revenueOVER TIME
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Over the past three months, zooplus.de revenue has experienced growth of 13%, compared to the preceding three months.

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zooplus.de revenue growth for last six months
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OVERVIEW
In November 2025, zooplus.de generated $19,654,598 in online sales within the FOOD AND DRINK industry, significantly exceeding the median revenue of $62,853, although trailing behind the leading competitor, chewy.com, which reported $293,183,203. The site's conversion rate ranged from 7.00% to 7.50%, well above the industry average of 6.58%, while its average order value (AOV) was between $100 and $125, compared to the high of $209. With 2,730,564 sessions, zooplus.de attracted substantial traffic, though still far behind chewy.com's 45,423,920 sessions and the median of 19,436 in the category.
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zooplus.de competitors

In November 2025, zooplus.de outperformed its competitors in terms of revenue, with a total revenue of €19,654,598 compared to fressnapf.de's €10,559,706, zooroyal.de's €1,246,060, purina.de's €898,277, josera.de's €203,450, and petsdeli.de's €461,207. zooplus.de also had the highest number of transactions at 196,176, followed closely by fressnapf.de with 183,920. Additionally, zooplus.de had the highest number of sessions at 2,730,564, surpassing its competitors significantly. While zooplus.de and zooroyal.de had similar AOV ranges of €100-125, zooplus.de had a higher conversion rate at 7.00-7.50%, compared to zooroyal.de's 2.50-3.00%. Overall, zooplus.de demonstrated strong performance across various metrics when compared to its competitors in the online pet supplies market.

fressnapf.de screenshot
#1 fressnapf.de
10.6M
Revenue
2.3M
Sessions
7.5-8.0%
Conv. rate
$50-75
AOV
zooroyal.de screenshot
#2 zooroyal.de
1.2M
Revenue
474.3K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
purina.de screenshot
#3 purina.de
898.3K
Revenue
499.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
josera.de screenshot
#4 josera.de
203.5K
Revenue
164.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
petsdeli.de screenshot
#5 petsdeli.de
461.2K
Revenue
250.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
zooplus.de vs top market performers
zooplus.de
top retailers
conversion rate vs average order value for zooplus.de and its competitors
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Revenue share by device at zooplus.de

In November large majority of sales on zooplus.de, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on zooplus.de, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zooplus.de channels

Identify top traffic channels that drive growth for zooplus.deand discover how performance of traffic channels has changed over time.

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zooplus.de Google Ads spend

Evaluate zooplus.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zooplus.de devices

Review zooplus.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zooplus.de top markets

Explore zooplus.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zooplus.de country & global rank

Assess the ranking of zooplus.de among other retailers within its primary country and worldwide.

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