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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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5.9M
Revenue
Jan 26
2.4M
Sessions
Jan 26
4.5-5.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Fressnapf.de is an online platform that offers a wide variety of pet-related products for sale. The website features products for dogs, cats, small animals, birds, and fish. They sell items such as pet food, accessories, toys, bedding, and healthcare products, catering to the needs of different pets and their owners.

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fressnapf.de Annual Revenue and Growth

fressnapf.de's annual sales on its online store amounted to $87.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$87.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fressnapf.de revenue by year

fressnapf.de's monthly revenueOVER TIME
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Over the past three months, fressnapf.de revenue has experienced growth of 3.8%, compared to the preceding three months.

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fressnapf.de revenue growth for last six months
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OVERVIEW
In January 2026, fressnapf.de generated $5,856,461 in online sales, significantly surpassing the median of $67,775 in the FOOD AND DRINK industry, though still trailing behind chewy.com's $235,865,938. The site achieved a conversion rate between 4.50-5.00%, notably close to the industry's high of 6.17%, while maintaining an average order value (AOV) of $50-75, below the high of $208. With 2,449,950 sessions, fressnapf.de performed well compared to the median of 22,219, though far from chewy.com's leading 46,521,880 sessions, indicating strong engagement within its niche market.
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fressnapf.de competitors

In January 2026, fressnapf.de reported a revenue of $5,856,461 with 111,547 transactions and 2,449,950 sessions, resulting in a conversion rate of 4.50-5.00% and an average order value (AOV) of $50-75. Comparing this to its competitors, zooplus.de leads with a revenue of $17,550,835 and a higher conversion rate of 5.50-6.00%, while zooroyal.de follows with $1,841,410 in revenue and a lower conversion rate of 3.00-3.50%. purina.de, josera.de, and petsdeli.de also fall behind fressnapf.de in terms of revenue, transactions, sessions, and conversion rates, indicating that fressnapf.de holds a strong position in the pet supplies market but still has room for growth to catch up to leading competitors like zooplus.de.

zooplus.de screenshot
#1 zooplus.de
17.6M
Revenue
3.1M
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
zooroyal.de screenshot
#2 zooroyal.de
1.8M
Revenue
568.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
purina.de screenshot
#3 purina.de
672.1K
Revenue
364K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
josera.de screenshot
#4 josera.de
453.3K
Revenue
171K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
petsdeli.de screenshot
#5 petsdeli.de
369.4K
Revenue
185.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
fressnapf.de vs top market performers
fressnapf.de
top retailers
conversion rate vs average order value for fressnapf.de and its competitors
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Revenue share by device at fressnapf.de

In January large majority of sales on fressnapf.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In January large majority of sales on fressnapf.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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fressnapf.de channels

Identify top traffic channels that drive growth for fressnapf.deand discover how performance of traffic channels has changed over time.

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fressnapf.de Google Ads spend

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fressnapf.de devices

Review fressnapf.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fressnapf.de top markets

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fressnapf.de country & global rank

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