Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/fressnapf.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for fressnapf.defressnapf.de

Start benchmarking for free
Sign in with GoogleSign up with Google
7.2M
Revenue
Sep 25
2.7M
Sessions
Sep 25
4.5-5.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
Loading...

Fressnapf.de is an online platform that offers a wide variety of pet-related products for sale. The website features products for dogs, cats, small animals, birds, and fish. They sell items such as pet food, accessories, toys, bedding, and healthcare products, catering to the needs of different pets and their owners.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

fressnapf.de Annual Revenue and Growth

fressnapf.de's annual sales on its online store amounted to $108.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$108.2M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
fressnapf.de revenue by year

fressnapf.de's monthly revenueOVER TIME
View real-time data

Over the past three months, fressnapf.de revenue has experienced decline of 11%, compared to the preceding three months.

View real-time data
fressnapf.de revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, fressnapf.de generated $7,200,220 in online sales, significantly above the median revenue of $61,068 in the FOOD AND DRINK industry, but far behind the leader, chewy.com at $241,151,233. The site boasts a conversion rate of 4.50-5.00%, close to the industry high of 6.28%. With an average order value (AOV) between $50-75, fressnapf.de is competitive, although lower than the high of $207 in the sector. The platform recorded 2,682,665 sessions, well above the median of 19,478 but trailing the leading site's 40,365,600 sessions.
Read more

fressnapf.de competitors

In September 2025, fressnapf.de generated a revenue of 7,200,220 euros with 131,541 transactions and 2,682,665 sessions, resulting in an average order value (AOV) of 50-75 euros and a conversion rate of 4.50-5.00%. When compared to its competitors, fressnapf.de falls behind zooplus.de in terms of revenue (15,017,419 euros) and transactions (153,792), but surpasses zooroyal.de, purina.de, josera.de, and petsdeli.de in both revenue and transactions. fressnapf.de has a similar AOV range to zooplus.de and purina.de, but a lower conversion rate than zooplus.de. Overall, fressnapf.de remains competitive in the pet supplies industry, offering a solid combination of revenue, transactions, AOV, and conversion rate compared to its rivals.

zooplus.de screenshot
#1 zooplus.de
15M
Revenue
2.4M
Sessions
6.0-6.5%
Conv. rate
$75-100
AOV
zooroyal.de screenshot
#2 zooroyal.de
791.7K
Revenue
471.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
purina.de screenshot
#3 purina.de
550.7K
Revenue
264.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
josera.de screenshot
#4 josera.de
223.2K
Revenue
183K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
petsdeli.de screenshot
#5 petsdeli.de
336.6K
Revenue
216.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
fressnapf.de vs top market performers
fressnapf.de
top retailers
conversion rate vs average order value for fressnapf.de and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at fressnapf.de

In September large majority of sales on fressnapf.de, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In September large majority of sales on fressnapf.de, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

fressnapf.de channels

Identify top traffic channels that drive growth for fressnapf.deand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

fressnapf.de Google Ads spend

Evaluate fressnapf.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

fressnapf.de devices

Review fressnapf.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

fressnapf.de top markets

Explore fressnapf.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

fressnapf.de country & global rank

Assess the ranking of fressnapf.de among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard