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Mar 2026
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Home/Insights/Retailers/fressnapf.de
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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5.1M
Revenue
Mar 26
2.8M
Sessions
Mar 26
3.5-4.0%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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Fressnapf.de is an online platform that offers a wide variety of pet-related products for sale. The website features products for dogs, cats, small animals, birds, and fish. They sell items such as pet food, accessories, toys, bedding, and healthcare products, catering to the needs of different pets and their owners.

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fressnapf.de Annual Revenue and Growth

fressnapf.de's annual sales on its online store amounted to $87.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$87.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fressnapf.de revenue by year

fressnapf.de's monthly revenueOVER TIME
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Over the past three months, fressnapf.de revenue has experienced decline of 40%, compared to the preceding three months.

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fressnapf.de revenue decline for last six months
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OVERVIEW
In March 2026, fressnapf.de generated $5,054,898 in online sales, significantly outperforming the median of $60,647 in the FOOD AND DRINK sector, although trailing behind the market leader, chewy.com, at $209,477,780. The site's conversion rate ranged from 3.50-4.00%, close to the high benchmark of 5.93%, with an average order value (AOV) between $50-75, lower than the high AOV of $212. With 2,797,193 sessions, fressnapf.de surpasses the median of 24,115 sessions, yet remains far behind chewy.com's 45,708,694 sessions, indicating solid but competitive market positioning.
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fressnapf.de competitors

In March 2026, fressnapf.de generated a revenue of $5,054,898 with 98,654 transactions and 2,797,193 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 3.50-4.00%. Compared to its competitors, fressnapf.de falls behind zooplus.de, which had a revenue of $14,413,251, 152,046 transactions, and 3,128,998 sessions, with an AOV of $75-100 and a conversion rate of 4.50-5.00%. On the lower end of the spectrum, fressnapf.de outperforms petsdeli.de, which only generated $223,591 in revenue, 2,065 transactions, and 126,236 sessions, with an AOV of $100-125 and a conversion rate of 1.50-2.00%. Overall, fressnapf.de ranks in the middle among its competitors in terms of revenue and key performance indicators.

zooplus.de screenshot
#1 zooplus.de
14.4M
Revenue
3.1M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
zooroyal.de screenshot
#2 zooroyal.de
1M
Revenue
657.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
purina.de screenshot
#3 purina.de
422.9K
Revenue
234.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
josera.de screenshot
#4 josera.de
240.3K
Revenue
155.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
petsdeli.de screenshot
#5 petsdeli.de
223.6K
Revenue
126.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fressnapf.de vs top market performers
fressnapf.de
top retailers
conversion rate vs average order value for fressnapf.de and its competitors
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Revenue share by device at fressnapf.de

In March large majority of sales on fressnapf.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In March large majority of sales on fressnapf.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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fressnapf.de channels

Identify top traffic channels that drive growth for fressnapf.deand discover how performance of traffic channels has changed over time.

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fressnapf.de Google Ads spend

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fressnapf.de devices

Review fressnapf.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fressnapf.de top markets

Explore fressnapf.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fressnapf.de country & global rank

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