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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for purina.depurina.de

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588.9K
Revenue
May 26
324K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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purina.de Annual Revenue and Growth

purina.de's annual sales on its online store amounted to $8.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$8.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
purina.de revenue by year

purina.de's monthly revenueOVER TIME
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Over the past three months, purina.de revenue has experienced decline of 26%, compared to the preceding three months.

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purina.de revenue decline for last six months
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OVERVIEW
In May 2026, purina.de achieved online sales revenue of $588,920, significantly exceeding the FOOD AND DRINK median of $54,304, though still far behind chewy.com's $186,623,807. Its conversion rate ranged between 2.50-3.00%, underperforming compared to the category high of 6.13% but above the low of 1.53%. The average order value (AOV) was between $50-75, closely aligning with the lower end of the spectrum in its industry. With 324,014 sessions, purina.de attracted a robust audience, outperforming the median of 17,962 sessions but lagging dramatically behind chewy.com’s 49,635,172 sessions.
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purina.de competitors

In May 2026, fressnapf.de leads significantly with a revenue of $6,247,475, benefiting from a conversion rate of 5.00-5.50% across 2,402,139 sessions. purina.de follows with a revenue of $588,920 from 324,014 sessions and a conversion rate of 2.50-3.00%, demonstrating solid performance within its niche. In comparison, petsdeli.de generated $208,609 from 172,360 sessions, but with a higher AOV of $100-125, it maintained a conversion rate of 1.00-1.50%. Similarly, josera.de reported $133,092 in revenue with a conversion rate of 1.00-1.50%, serving 128,825 sessions but also boasting a higher AOV of $75-100. While fressnapf.de dominates in scale, purina.de holds a competitive position with reasonable metrics in revenue and transactions.

josera.de screenshot
#1 josera.de
133.1K
Revenue
128.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
petsdeli.de screenshot
#2 petsdeli.de
208.6K
Revenue
172.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
fressnapf.de screenshot
#3 fressnapf.de
6.2M
Revenue
2.4M
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
wirliebenhunter.de screenshot
#4 wirliebenhunter.de
472.9K
Revenue
112.7K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
drsam.de screenshot
#5 drsam.de
87.4K
Revenue
36.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
purina.de vs top market performers
purina.de
top retailers
conversion rate vs average order value for purina.de and its competitors
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Revenue share by device at purina.de

In May large majority of sales on purina.de, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on purina.de, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purina.de channels

Identify top traffic channels that drive growth for purina.deand discover how performance of traffic channels has changed over time.

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purina.de Google Ads spend

Evaluate purina.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purina.de devices

Review purina.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purina.de top markets

Explore purina.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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purina.de country & global rank

Assess the ranking of purina.de among other retailers within its primary country and worldwide.

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