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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for purina.depurina.de

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655.7K
Revenue
Aug 26
299.2K
Sessions
Aug 26
2.5-3.0%
Conv. rate
Aug 26
$50-75
AOV
Aug 26
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Wir bei PURINA fördern mit mehr als gutem Hundefutter oder Katzenfutter das gesunde, glückliche Leben deines Haustieres. Informiere dich jetzt!

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purina.de Annual Revenue and Growth

purina.de's annual sales on its online store amounted to $8.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$8.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
purina.de revenue by year

purina.de's monthly revenueOVER TIME
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Over the past three months, purina.de revenue has experienced growth of 38%, compared to the preceding three months.

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purina.de revenue growth for last six months
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OVERVIEW
In August 2026, purina.de, a prominent player in the pet food and supplies category, generated $656,000 in online sales, significantly higher than the typical store in the pet food and supplies category, which earns around $65,900 monthly. The site's conversion rate of 2.50-3.00% falls within the category's typical range of 1.55% to 6.22%. With an average order value (AOV) of $50-75, purina.de is also within the typical range of $54 to $222. The site attracted 299,000 sessions, far surpassing the typical store in the pet food and supplies category, which sees around 20,500 sessions monthly.
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purina.de competitors

In August 2026, purina.de trails its competitors most significantly in total sessions, recording 299,000 compared to fressnapf.de's impressive 2.8 million. While purina.de ranks second in revenue at $656,000, it is well ahead of josera.de's $206,000 and petsdeli.de's $236,000. In terms of transactions, purina.de again holds second place with 8,852, surpassing both josera.de's 2,070 and petsdeli.de's 2,051, yet falling short of fressnapf.de's dominant 143,000. The average order value (AOV) for purina.de falls within the range of $50-75, aligning with fressnapf.de, but both are significantly lower than wirliebenhunter.de, which boasts an AOV of $125-150. Furthermore, purina.de's conversion rate of 2.50-3.00% is superior to josera.de and petsdeli.de, yet trails behind fressnapf.de's robust 5.00-5.50%. Overall, purina.de demonstrates competitive performance, particularly in revenue and transactions, while fressnapf.de leads across several key metrics.

josera.de screenshot
#1 josera.de
206.1K
Revenue
149.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
petsdeli.de screenshot
#2 petsdeli.de
236.3K
Revenue
183.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
fressnapf.de screenshot
#3 fressnapf.de
10.3M
Revenue
2.8M
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
wirliebenhunter.de screenshot
#4 wirliebenhunter.de
600.1K
Revenue
132.9K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
drsam.de screenshot
#5 drsam.de
131.5K
Revenue
39.3K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
purina.de vs top market performers
purina.de
top retailers
conversion rate vs average order value for purina.de and its competitors
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Revenue share by device at purina.de

In August large majority of sales on purina.de, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on purina.de, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purina.de channels

Identify top traffic channels that drive growth for purina.deand discover how performance of traffic channels has changed over time.

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purina.de Google Ads spend

Evaluate purina.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purina.de devices

Review purina.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purina.de top markets

Explore purina.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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purina.de country & global rank

Assess the ranking of purina.de among other retailers within its primary country and worldwide.

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