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Sep 2025
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Home/Insights/Retailers/woolzies.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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114.7K
Revenue
Sep 25
17.1K
Sessions
Sep 25
4.5-5.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Woolzies.com is an online platform that offers a diverse range of products. Their selection includes ethically sourced wool dryer balls, essential oils, organic soaps, and laundry detergents. The website provides customers with a convenient way to purchase various wellness and homecare items from the comfort of their homes.

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woolzies.com Annual Revenue and Growth

woolzies.com's annual sales on its online store amounted to $1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
woolzies.com revenue by year

woolzies.com's monthly revenueOVER TIME
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Over the past three months, woolzies.com revenue has experienced decline of 24%, compared to the preceding three months.

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woolzies.com revenue decline for last six months
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OVERVIEW
In September 2025, woolzies.com generated $114,730 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 4.50-5.00%, slightly above the category's high of 4.54%. The average order value (AOV) ranged between $125-150, well below the sector's high of $203. With 17,121 sessions, woolzies.com trails the median of 18,928 and the highest at 45,764,193 from sephora.com. While thriving in revenue and conversion rates, there is potential for growth in both AOV and site traffic within a competitive market, especially against ulta.com’s massive sales figures.
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woolzies.com competitors

In September 2025, woolzies.com reported a revenue of $114,730 with 779 transactions and 17,121 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 4.50-5.00%. Comparing this to its competitors, woolzies.com falls behind in revenue when compared to edensgarden.com and planttherapy.com, both generating over $1 million in revenue. However, woolzies.com performs better in terms of conversion rate compared to lovingessentialoils.com and rocky mountainoils.com. In terms of AOV, woolzies.com falls in the middle ground compared to its competitors. Overall, woolzies.com faces stiff competition in the essential oils market, with some competitors outperforming in revenue and sessions while others lag behind in conversion rate and AOV.

edensgarden.com screenshot
#1 edensgarden.com
1.4M
Revenue
163.4K
Sessions
8.0-8.5%
Conv. rate
$100-125
AOV
planttherapy.com screenshot
#2 planttherapy.com
1.8M
Revenue
216.2K
Sessions
7.5-8.0%
Conv. rate
$100-125
AOV
lovingessentialoils.com screenshot
#3 lovingessentialoils.com
14K
Revenue
27.9K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
rockymountainoils.com screenshot
#4 rockymountainoils.com
74.2K
Revenue
33.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
gyalabs.com screenshot
#5 gyalabs.com
78.7K
Revenue
38.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
woolzies.com vs top market performers
woolzies.com
top retailers
conversion rate vs average order value for woolzies.com and its competitors
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Revenue share by device at woolzies.com

In September large majority of sales on woolzies.com, 99% was finalized on desktop devices, with 1.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on woolzies.com, 99% was finalized on desktop devices, with 1.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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woolzies.com channels

Identify top traffic channels that drive growth for woolzies.comand discover how performance of traffic channels has changed over time.

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woolzies.com Google Ads spend

Evaluate woolzies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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woolzies.com devices

Review woolzies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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woolzies.com top markets

Explore woolzies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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woolzies.com country & global rank

Assess the ranking of woolzies.com among other retailers within its primary country and worldwide.

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