May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

windeln.de

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750.9K

Revenue

238.7K

Sessions

2.5-3.0%

Conversion rate

$100-125

Average order value

Online only revenue for windeln.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: GERMANY
Website category: CHILDCARE

Finde Ratgeber und Top-Produkte für dein Baby bei windeln.de. Von Pflegetipps bis zu Qualitätsartikeln – alles an einem Ort!

windeln.de’s revenueOVER TIME
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Over the past three months, windeln.de revenue has experienced decline of 0.93%, compared to the preceding three months.

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windeln.de revenue decline for last six months

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OVERVIEW

windeln.de's revenue for online sales in May 2024 was $750,859, with a conversion rate of 2.50-3.00% and an AOV of $100-125. The store had 238,683 sessions, while the largest store in the CHILDCARE category, babylist.com, had revenue of $73,541,745 and 12,858,617 sessions. The median revenue in CHILDCARE is $78,268, with a very high conversion rate of 4.47% and AOV of $264, and a very low conversion rate of 1.13% and AOV of $50.

windeln.de competitors

When comparing windeln.de to its competitors in the baby products industry, we see that windeln.de lags behind in terms of revenue, with $750,859 compared to top performers like babymarkt.de with $7,609,870 and babyartikel.de with $6,842,124. In terms of transactions, windeln.de has 6,061, while babymarkt.de leads with 53,452 transactions. The number of sessions for windeln.de is 238,683, whereas babyartikel.de attracts 1,337,780 sessions. windeln.de and baby-walz.de have a similar average order value (AOV) of $100-125, while babymarkt.de has a higher AOV of $125-150. The conversion rate for windeln.de is 2.50-3.00%, similar to babyartikel.de, baby-walz.de, and babymarkt.de, but lower than baby-walz.de and babymarkt.de with 3.00-3.50% conversion rates. Overall, windeln.de faces tough competition from its more established counterparts in the baby products market.

#1 hipp.de

477.7K

Revenue

1.3M

Sessions

1.0-1.5%

Conv. rate

$25-50

AOV

#2 babyartikel.de

6.8M

Revenue

1.3M

Sessions

2.5-3.0%

Conv. rate

$175-200

AOV

#3 lillydoo.com

210.9K

Revenue

257.6K

Sessions

1.0-1.5%

Conv. rate

$50-75

AOV

#4 babymarkt.de

7.6M

Revenue

1.6M

Sessions

3.0-3.5%

Conv. rate

$125-150

AOV

#5 baby-walz.de

5.6M

Revenue

1.4M

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

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TOP MARKET PERFORMERSby revenue

windeln.de vs top market performers

windeln.de

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windeln.de channels

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windeln.de Google Ads spend

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windeln.de devices

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windeln.de top markets

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