Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/wickes.co.uk
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for wickes.co.ukwickes.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
52.8M
Revenue
Nov 25
7M
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$300-325
AOV
Nov 25
Loading...
  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Wickes.co.uk is a website that offers a range of products for home improvement and DIY projects. They sell a variety of building materials, tools, appliances, and home décor items. Wickes.co.uk aims to cater to customers looking for quality products to enhance their homes and complete various renovation tasks.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

wickes.co.uk Annual Revenue and Growth

wickes.co.uk's annual sales on its online store amounted to $737.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$737.2M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
wickes.co.uk revenue by year

wickes.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, wickes.co.uk revenue has experienced decline of 3%, compared to the preceding three months.

View real-time data
wickes.co.uk revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, wickes.co.uk, a player in the home_and_garden industry, achieved online sales revenue of $52,754,561, significantly surpassing the sector median of $122,040, but well below the industry leader, homedepot.com, at $1,609,249,476. The site maintained a conversion rate of 2.00-2.50%, trailing the high of 3.53% for the sector. Its average order value (AOV) ranged from $300 to $325, compared to a high of $672 and a low of $95 in the market. With 6,972,793 sessions, wickes.co.uk’s traffic is markedly higher than the median of 32,500 in its category.
Read more

wickes.co.uk competitors

In November 2025, wickes.co.uk had a revenue of $52,754,561 with 169,215 transactions and 6,972,793 sessions, resulting in an average order value (AOV) of $300-$325 and a conversion rate of 2.00-2.50%. Compared to its competitors, diy.com leads the pack with $73,794,186 in revenue, 850,917 transactions, and 32,995,521 sessions, with an AOV of $75-$100 and a conversion rate of 2.50-3.00%. screwfix.com follows closely behind Wickes with $54,056,280 in revenue, 525,579 transactions, and 22,456,061 sessions, with an AOV of $100-$125 and a conversion rate of 2.00-2.50%. toolstation.com, homebase.co.uk, and manomano.co.uk round out the list with varying metrics in revenue, transactions, sessions, AOV, and conversion rate. Overall, Wickes holds its own against its competitors in the home improvement and DIY space.

diy.com screenshot
#1 diy.com
73.8M
Revenue
33M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
screwfix.com screenshot
#2 screwfix.com
54.1M
Revenue
22.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
toolstation.com screenshot
#3 toolstation.com
35.8M
Revenue
9.9M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
homebase.co.uk screenshot
#4 homebase.co.uk
5.7M
Revenue
1.5M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
manomano.co.uk screenshot
#5 manomano.co.uk
3.1M
Revenue
865.8K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
wickes.co.uk vs top market performers
wickes.co.uk
top retailers
conversion rate vs average order value for wickes.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at wickes.co.uk

In November large majority of sales on wickes.co.uk, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In November large majority of sales on wickes.co.uk, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

wickes.co.uk channels

Identify top traffic channels that drive growth for wickes.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

wickes.co.uk Google Ads spend

Evaluate wickes.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

wickes.co.uk devices

Review wickes.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

wickes.co.uk top markets

Explore wickes.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

wickes.co.uk country & global rank

Assess the ranking of wickes.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard