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Oct 2025
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Home/Insights/Retailers/watchstation.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for watchstation.comwatchstation.com

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303.7K
Revenue
Oct 25
139.5K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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Watchstation.com is an online platform that specializes in selling a wide range of watches. They offer an extensive assortment of timepieces from various renowned brands to suit different preferences and styles. Additionally, the website provides a user-friendly interface for easy navigation and convenient online shopping.

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watchstation.com Annual Revenue and Growth

watchstation.com's annual sales on its online store amounted to $10M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
watchstation.com revenue by year

watchstation.com's monthly revenueOVER TIME
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Over the past three months, watchstation.com revenue has experienced decline of 5.3%, compared to the preceding three months.

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watchstation.com revenue decline for last six months
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OVERVIEW
In October 2025, watchstation.com generated $303,698 in online sales, significantly exceeding the LUXURY median of $87,805, yet far below the industry leader, brilliantearth.com, at $77,587,430; its conversion rate ranged from 0.50% to 1.00%, lower than the category high of 2.82% and above the low of 0.39%, while the average order value (AOV) stood between $225 and $250, compared to the high of $984 and low of $75 in the sector; additionally, it attracted 139,493 sessions, well above the median of 26,996 but significantly lower than pandora.net's 13,541,880 sessions.
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watchstation.com competitors

In October 2025, watchstation.com generated a revenue of $303,698 from 1,256 transactions and 139,493 sessions, with an average order value (AOV) ranging from $225 to $250 and a conversion rate between 0.50% and 1.00%. Compared to its competitors, watchstation.com lags behind in revenue and transactions but performs better in terms of conversion rate. watchshop.com outperformed watchstation.com with $865,951 in revenue from 2,615 transactions and 136,962 sessions, with a higher AOV of $325 to $350 and a conversion rate of 1.50% to 2.00%. On the other hand, fossil.com and michaelkors.com recorded significantly higher revenues and transactions compared to watchstation.com, while skagen.com and watchesandcrystals.com showcased similar revenue figures but different AOVs and conversion rates. Overall, watchstation.com has room for improvement in increasing revenue and transactions to better compete with its rivals in the online watch market.

watchshop.com screenshot
#1 watchshop.com
866K
Revenue
137K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
fossil.com screenshot
#2 fossil.com
3.5M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
skagen.com screenshot
#3 skagen.com
555.2K
Revenue
177.6K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
michaelkors.com screenshot
#4 michaelkors.com
23.4M
Revenue
12.1M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
watchesandcrystals.com screenshot
#5 watchesandcrystals.com
339.9K
Revenue
72K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
watchstation.com vs top market performers
watchstation.com
top retailers
conversion rate vs average order value for watchstation.com and its competitors
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Revenue share by device at watchstation.com

In October large majority of sales on watchstation.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on watchstation.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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watchstation.com channels

Identify top traffic channels that drive growth for watchstation.comand discover how performance of traffic channels has changed over time.

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watchstation.com Google Ads spend

Evaluate watchstation.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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watchstation.com devices

Review watchstation.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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watchstation.com top markets

Explore watchstation.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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watchstation.com country & global rank

Assess the ranking of watchstation.com among other retailers within its primary country and worldwide.

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