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Jul 2025
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Home/Insights/Retailers/watchstation.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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316.5K
Revenue
143.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
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Watchstation.com is an online platform that specializes in selling a wide range of watches. They offer an extensive assortment of timepieces from various renowned brands to suit different preferences and styles. Additionally, the website provides a user-friendly interface for easy navigation and convenient online shopping.

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watchstation.com's revenueOVER TIME
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Over the past three months, watchstation.com revenue has experienced decline of 22%, compared to the preceding three months.

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watchstation.com revenue decline for last six months
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OVERVIEW
watchstation.com in the LUXURY industry had a revenue of $316,521 in July 2025, with a median revenue of $92,611. The conversion rate ranged from 0.50-1.00%, while the highest in the category was 2.68% and the lowest was 0.35%. The average order value (AOV) was $225-250, with the highest AOV being $997 and the lowest $89. There were a total of 143,253 sessions on watchstation.com, compared to the highest of 14,175,059 from pandora.net and a median of 27,584 in the LUXURY category.
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watchstation.com competitors

In July 2025, watchstation.com reported a revenue of $316,521 from 1,269 transactions with 143,253 sessions, and an average order value (AOV) of $225-250, with a conversion rate of 0.50-1.00. Comparing this to its competitors, watchshop.com had a higher revenue of $708,661 from 2,023 transactions with 182,438 sessions, and a higher AOV of $350-375, with a conversion rate of 1.00-1.50. fossil.com outperformed both with a revenue of $3,465,906 from 31,736 transactions with 2,722,028 sessions, a lower AOV of $100-125, but a higher conversion rate of 1.00-1.50. skagen.com and watchesandcrystals.com also had better performance metrics in terms of revenue, transactions, sessions, AOV, and conversion rates compared to watchstation.com. michaelkors.com had the highest revenue of $21,460,021 but had a lower conversion rate compared to watchstation.com.

watchshop.com screenshot
#1 watchshop.com
708.7K
Revenue
182.4K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
fossil.com screenshot
#2 fossil.com
3.5M
Revenue
2.7M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
skagen.com screenshot
#3 skagen.com
568.8K
Revenue
212.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
michaelkors.com screenshot
#4 michaelkors.com
21.5M
Revenue
8.2M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
watchesandcrystals.com screenshot
#5 watchesandcrystals.com
281.6K
Revenue
97.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
watchstation.com vs top market performers
watchstation.com
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conversion rate vs average order value for watchstation.com and its competitors
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Revenue share by device at watchstation.com

In July large majority of sales on watchstation.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on watchstation.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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watchstation.com channels

Identify top traffic channels that drive growth for watchstation.comand discover how performance of traffic channels has changed over time.

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watchstation.com Google Ads spend

Evaluate watchstation.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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watchstation.com devices

Review watchstation.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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watchstation.com top markets

Explore watchstation.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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watchstation.com country & global rank

Assess the ranking of watchstation.com among other retailers within its primary country and worldwide.

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