ugg.com
Ugg.com is an ecommerce platform offering a wide range of footwear, clothing, and accessories. Their products primarily revolve around cozy and warm materials designed to provide comfort, including their iconic sheepskin boots. They cater to both men and women, featuring diverse styles suitable for various occasions and seasons.
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ugg.com Annual Revenue and Growth
ugg.com's annual sales on its online store amounted to $270.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.
ugg.com's monthly revenueOVER TIME
Over the past three months, ugg.com revenue has experienced decline of 31%, compared to the preceding three months.
ugg.com competitors
The competitive set includes ugg.com, journeys.com, snipesusa.com, allsole.com, footwearetc.com, and footlocker.com. In July 2026, ugg.com generated $11.5 million in revenue, ranking third behind footlocker.com at $82.1 million and journeys.com at $23.6 million, trailing footlocker.com by $70.6 million. In transactions, ugg.com recorded 89,800, also third, falling short of footlocker.com by 339,000. Additionally, ugg.com had 8.8 million sessions, again third, and lagging footlocker.com by 12.7 million. While ugg.com has an AOV of $125-150, competitors like footlocker.com and snipesusa.com offer higher AOV ranges, indicating a competitive challenge in both revenue and customer engagement metrics.
Revenue share by device at ugg.com
In July large majority of sales on ugg.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
Industries ugg.com operates in
ugg.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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ugg.com channels
Identify top traffic channels that drive growth for ugg.comand discover how performance of traffic channels has changed over time.
ugg.com Google Ads spend
Evaluate ugg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ugg.com devices
Review ugg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
