ugg.com
Ugg.com is an ecommerce platform offering a wide range of footwear, clothing, and accessories. Their products primarily revolve around cozy and warm materials designed to provide comfort, including their iconic sheepskin boots. They cater to both men and women, featuring diverse styles suitable for various occasions and seasons.
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ugg.com Annual Revenue and Growth
ugg.com's annual sales on its online store amounted to $270.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
ugg.com's monthly revenueOVER TIME
Over the past three months, ugg.com revenue has experienced growth of 174%, compared to the preceding three months.
ugg.com competitors
In January 2026, ugg.com reported a revenue of $28,277,268 with 248,463 transactions and 23,152,517 sessions. The average order value (AOV) was between $100-125, and the conversion rate ranged from 1.00-1.50%. In comparison, journeys.com had a revenue of $13,294,287, with 105,975 transactions and 5,300,268 sessions. The AOV for journeys.com was higher at $125-150, with a conversion rate of 1.50-2.00%. snipesusa.com had a revenue of $7,293,949, 48,406 transactions, and 2,740,338 sessions, with an AOV of $150-175 and a conversion rate of 1.50-2.00%. allsole.com reported a revenue of $23,244, with 198 transactions and 18,066 sessions, similar AOV to ugg.com, and the same conversion rate. Lastly, footwearetc.com had a revenue of $295,247, with 1,950 transactions and 71,272 sessions, and a higher AOV of $150-175 but a much higher conversion rate of 2.50-3.00%.
Revenue share by device at ugg.com
In January large majority of sales on ugg.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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ugg.com channels
Identify top traffic channels that drive growth for ugg.comand discover how performance of traffic channels has changed over time.
ugg.com Google Ads spend
Evaluate ugg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ugg.com devices
Review ugg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
