ugg.com
Ugg.com is an ecommerce platform offering a wide range of footwear, clothing, and accessories. Their products primarily revolve around cozy and warm materials designed to provide comfort, including their iconic sheepskin boots. They cater to both men and women, featuring diverse styles suitable for various occasions and seasons.
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ugg.com Annual Revenue and Growth
ugg.com's annual sales on its online store amounted to $270.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.
ugg.com's monthly revenueOVER TIME
Over the past three months, ugg.com revenue has experienced decline of 71%, compared to the preceding three months.
ugg.com competitors
In May 2026, ugg.com generated $8,556,802 in revenue from 68,260 transactions, achieving a conversion rate of 0.50-1.00% across 7,829,648 sessions with an average order value (AOV) of $125-150. Competitor footlocker.com significantly outperformed ugg.com, boasting a revenue of $49,900,775 from 353,935 transactions and a conversion rate of 1.50-2.00% across 19,331,965 sessions, also maintaining a similar AOV of $125-150. Meanwhile, journeys.com had revenue of $14,169,298 from 126,346 transactions and a higher conversion rate of 1.50-2.00%, with sessions totaling 6,618,298. In contrast, snipesusa.com reported $5,933,459 in revenue and an AOV of $150-175 but lagged behind in transactions and sessions. Overall, ugg.com stands in the middle tier compared to its competitors, especially when matched against leading sites like footlocker.com and journeys.com.
Revenue share by device at ugg.com
In May large majority of sales on ugg.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
Industries ugg.com operates in
ugg.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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ugg.com channels
Identify top traffic channels that drive growth for ugg.comand discover how performance of traffic channels has changed over time.
ugg.com Google Ads spend
Evaluate ugg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ugg.com devices
Review ugg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
