ugg.com
Ugg.com is an ecommerce platform offering a wide range of footwear, clothing, and accessories. Their products primarily revolve around cozy and warm materials designed to provide comfort, including their iconic sheepskin boots. They cater to both men and women, featuring diverse styles suitable for various occasions and seasons.
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ugg.com Annual Revenue and Growth
ugg.com's annual sales on its online store amounted to $270.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
ugg.com's monthly revenueOVER TIME
Over the past three months, ugg.com revenue has experienced decline of 76%, compared to the preceding three months.
ugg.com competitors
In April 2026, ugg.com generated a revenue of $10,584,531 with 85,652 transactions across 7,795,270 sessions, reflecting a conversion rate of 1.00-1.50%. In comparison, footlocker.com outperformed with $14,467,017 in revenue and a higher transaction count of 183,361, despite a lower average order value (AOV) of $75-100. journeys.com closely followed ugg.com with $9,302,850 in revenue and a stronger conversion rate of 1.50-2.00%. snipesusa.com, while generating $5,368,911 in revenue, had a similar conversion rate but a higher AOV of $125-150. Meanwhile, allsole.com and footwearetc.com significantly lagged, with allsole.com earning just $26,105 and footwearetc.com $86,557, showcasing that ugg.com and its primary competitors occupy distinct positions in the market. Overall, ugg.com holds a strong mid-tier position relative to its competition, especially when considering traffic and transactions.
Revenue share by device at ugg.com
In April large majority of sales on ugg.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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ugg.com channels
Identify top traffic channels that drive growth for ugg.comand discover how performance of traffic channels has changed over time.
ugg.com Google Ads spend
Evaluate ugg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ugg.com devices
Review ugg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
