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Dec 2024
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Home/Insights/Retailers/interflora.co.uk
TRANSACTION INTELLIGENCE - DEC 2024 GLOBALLY

Favicon for interflora.co.ukinterflora.co.uk

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2.4M
Revenue
838.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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Interflora.co.uk is a website that operates as an online florist. They sell a range of products, specifically flowers, plants, and various floral arrangements. Customers can browse and select from their extensive collection to purchase gifts for various occasions, such as birthdays, anniversaries, and celebrations.

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interflora.co.uk's revenueOVER TIME
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Over the past three months, interflora.co.uk revenue has experienced growth of 12%, compared to the preceding three months.

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interflora.co.uk revenue growth for last six months
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OVERVIEW
In December 2024, interflora.co.uk in the GIFTS industry had online sales revenue of $2,359,607 with a median of $52,347, a conversion rate of 3.00-3.50%, an AOV of $75-100, and 838,939 sessions. The largest store in the category was giftcards.com with revenue of $56,935,697 and the highest AOV was $214, while the lowest was $46. The highest conversion rate was 5.68% and the highest number of sessions was 13,212,465 from paperlesspost.com, compared to a median of 16,617 sessions in the industry.
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interflora.co.uk competitors

When comparing interflora.co.uk to its competitors in the online flower delivery industry, we can see that Interflora falls in the middle in terms of revenue and transactions. interflora.co.uk generated £2,359,607 in revenue from 27,488 transactions with 838,939 sessions, boasting an average order value (AOV) of £75-100 and a conversion rate of 3.00-3.50%. In comparison, 1800flowers.com leads the pack with £21,951,496 in revenue from 156,321 transactions and 4,343,884 sessions, featuring a higher AOV of £125-150 and a similar conversion rate to Interflora. On the other hand, flyingflowers.co.uk lags behind with £634,444 in revenue from 8,666 transactions and 95,018 sessions, showcasing a lower AOV of £50-75 but a significantly higher conversion rate of 9.00-9.50%. Overall, Interflora remains competitive but has room for growth in increasing both revenue and customer conversion rates.

#1 flyingflowers.co.uk
634.4K
Revenue
95K
Sessions
9.0-9.5%
Conv. rate
$50-75
AOV
#2 hallmark.com
15.7M
Revenue
7.2M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#3 arenaflowers.com
370.5K
Revenue
57.7K
Sessions
8.0-8.5%
Conv. rate
$75-100
AOV
#4 1800flowers.com
22M
Revenue
4.3M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
#5 proflowers.com
2.3M
Revenue
760.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
interflora.co.uk vs top market performers
interflora.co.uk
top retailers
conversion rate vs average order value for interflora.co.uk and its competitors
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interflora.co.uk channels

Identify top traffic channels that drive growth for interflora.co.ukand discover how performance of traffic channels has changed over time.

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interflora.co.uk Google Ads spend

Evaluate interflora.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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interflora.co.uk devices

Review interflora.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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interflora.co.uk top markets

Explore interflora.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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interflora.co.uk country & global rank

Assess the ranking of interflora.co.uk among other retailers within its primary country and worldwide.

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