ftd.com
FTD.com is an online platform offering a wide range of flower arrangements, plants, and gifts for various occasions. The website caters to consumers seeking floral arrangements crafted by local florists and includes options for same-day delivery. Additionally, FTD.com provides a variety of gift cards and unique personalized gifts.
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ftd.com Annual Revenue and Growth
ftd.com's annual sales on its online store amounted to $71.3M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
ftd.com's monthly revenueOVER TIME
Over the past three months, ftd.com revenue has experienced decline of 14%, compared to the preceding three months.
ftd.com competitors
In October 2025, ftd.com reported a revenue of $6,072,876 from 44,022 transactions and 836,632 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 5.00-5.50%. Compared to its competitors, fromyouflowers.com had higher revenue at $8,399,869 with 72,648 transactions and 1,521,083 sessions, a slightly lower AOV of $100-125, and a conversion rate of 4.50-5.00%. 1800flowers.com outperformed all others with a revenue of $18,413,516 from 106,282 transactions and 2,385,107 sessions, boasting a higher AOV of $150-175 but a lower conversion rate of 4.00-4.50%. teleflora.com had similar revenue to ftd.com at $5,981,321, but with more transactions (57,564) and a higher conversion rate of 6.50-7.00%. proflowers.com and bouqs.com trailed behind in revenue and transactions, with varying AOVs and conversion rates.
Revenue share by device at ftd.com
In October large majority of sales on ftd.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ftd.com channels
Identify top traffic channels that drive growth for ftd.comand discover how performance of traffic channels has changed over time.
ftd.com Google Ads spend
Evaluate ftd.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ftd.com devices
Review ftd.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
