ftd.com
FTD.com is an online platform offering a wide range of flower arrangements, plants, and gifts for various occasions. The website caters to consumers seeking floral arrangements crafted by local florists and includes options for same-day delivery. Additionally, FTD.com provides a variety of gift cards and unique personalized gifts.
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ftd.com Annual Revenue and Growth
ftd.com's annual sales on its online store amounted to $71.3M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to accelerate.
ftd.com's monthly revenueOVER TIME
Over the past three months, ftd.com revenue has experienced growth of 49%, compared to the preceding three months.
ftd.com competitors
In November 2025, ftd.com had a revenue of $7,057,797 from 48,130 transactions and 798,632 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 6.00-6.50%. In comparison, fromyouflowers.com had a higher revenue of $9,905,411 with 82,570 transactions and 1,863,239 sessions, but a lower AOV of $100-$125 and conversion rate of 4.00-4.50%. 1800flowers.com outperformed both with a revenue of $18,236,596, 102,271 transactions, and 2,225,465 sessions, boasting an AOV of $175-$200 and conversion rate of 4.50-5.00%. teleflora.com had similar revenue to ftd.com at $7,152,394, but with more transactions and sessions, a comparable AOV, and a higher conversion rate. proflowers.com and bouqs.com had lower revenues, transactions, and sessions compared to ftd.com, with varying AOVs and conversion rates.
Revenue share by device at ftd.com
In November large majority of sales on ftd.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ftd.com channels
Identify top traffic channels that drive growth for ftd.comand discover how performance of traffic channels has changed over time.
ftd.com Google Ads spend
Evaluate ftd.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ftd.com devices
Review ftd.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
