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Jul 2026
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Home/Insights/Retailers/proflowers.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.9M
Revenue
Jul 26
494.7K
Sessions
Jul 26
3.5-4.0%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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  • Main country of store: INDIA
  • Website category: GIFTS

Proflowers.com is an e-commerce platform offering a wide range of flowers and gifts for purchase. The website allows customers to browse and buy an assortment of floral arrangements, plants, and gift baskets. They focus on delivering high-quality, fresh products directly to consumers for various occasions and celebrations.

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proflowers.com Annual Revenue and Growth

proflowers.com's annual sales on its online store amounted to $24.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$24.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
proflowers.com revenue by year

proflowers.com's monthly revenueOVER TIME
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Over the past three months, proflowers.com revenue has experienced growth of 4.1%, compared to the preceding three months.

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proflowers.com revenue growth for last six months
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OVERVIEW
proflowers.com stands out in the gifts and flowers category, generating $1.9 million in online sales for July 2026, significantly higher than an average gifts and flowers store, which sees about $42,700 monthly. With a conversion rate of 3.50-4.00%, proflowers.com remains well within the typical range of 1.69% to 5.58%. Its average order value (AOV) of $100-125 is also comfortably situated within the category's typical range of $53 to $239. Additionally, proflowers.com attracted 495,000 sessions, far exceeding the approximately 10,200 sessions of an average gifts and flowers store, highlighting its robust online presence in the market.
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proflowers.com competitors

The most significant gap between proflowers.com and its competitor shutterfly.com is in revenue, with proflowers.com trailing by $51.7 million. In July 2026, proflowers.com generated $1.9 million from 19,300 transactions, translating to an average order value (AOV) of $100-125 and a conversion rate of 3.50-4.00%. Conversely, shutterfly.com achieved $53.6 million in revenue through 366,000 transactions, with a higher AOV of $125-150 and a conversion rate of 4.00-4.50%. proflowers.com ranks fourth out of six in terms of revenue and transactions, falling short of shutterfly.com by 347,000 transactions and 8.2 million sessions, as shutterfly.com leads with 8.7 million sessions. Additionally, competitors like 1800flowers.com and hallmark.com also outperform proflowers.com in both revenue and sessions, emphasizing the challenges it faces in a competitive online floral market.

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#1 berries.com
248.5K
Revenue
279.1K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
shutterfly.com screenshot
#2 shutterfly.com
53.6M
Revenue
8.7M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
fortuneandframe.com screenshot
#3 fortuneandframe.com
19K
Revenue
53K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
1800flowers.com screenshot
#4 1800flowers.com
17.2M
Revenue
2.7M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
hallmark.com screenshot
#5 hallmark.com
7M
Revenue
2.8M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
proflowers.com vs top market performers
proflowers.com
top retailers
conversion rate vs average order value for proflowers.com and its competitors
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proflowers.com channels

Identify top traffic channels that drive growth for proflowers.comand discover how performance of traffic channels has changed over time.

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proflowers.com Google Ads spend

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proflowers.com devices

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proflowers.com top markets

Explore proflowers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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proflowers.com country & global rank

Assess the ranking of proflowers.com among other retailers within its primary country and worldwide.

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