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Jan 2026
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Home/Insights/Retailers/sundayafternoons.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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122.1K
Revenue
Jan 26
51.9K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Sundayafternoons.com is an online store that offers a wide variety of products. Their inventory primarily consists of clothing accessories, including sun hats and caps, outdoor hats, UV protective hats, and neck gaiters. Additionally, they sell face masks, lifestyle apparel, and travel-friendly items aimed at providing functional and comfortable solutions for outdoor activities and adventures.

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sundayafternoons.com Annual Revenue and Growth

sundayafternoons.com's annual sales on its online store amounted to $2.2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
sundayafternoons.com revenue by year

sundayafternoons.com's monthly revenueOVER TIME
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Over the past three months, sundayafternoons.com revenue has experienced decline of 25%, compared to the preceding three months.

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sundayafternoons.com revenue decline for last six months
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OVERVIEW
In January 2026, sundayafternoons.com generated $122,095 in online sales, outperforming the lifestyle/fashion and apparel median of $91,806, with a conversion rate of 2.00-2.50%, slightly below the high of 3.1%. The site's average order value (AOV) ranged from $100 to $125, lower than the top AOV of $390 in the industry, while total sessions reached 51,875, exceeding the median of 38,909 but far behind shein.com’s 279,580,739 sessions. Overall, sundayafternoons.com demonstrates strong performance metrics within its competitive landscape, particularly in revenue and engagement relative to industry averages.
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sundayafternoons.com competitors

In January 2026, sundayafternoons.com reported a revenue of $122,095 from 1,041 transactions and 51,875 sessions, with an average order value (AOV) ranging from $100-$125 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, wallaroohats.com had a revenue of $33,546 with 353 transactions and 24,122 sessions, an AOV of $75-$100, and a conversion rate of 1.00-1.50%. sungrubbies.com generated $71,531 in revenue from 1,762 transactions and 45,016 sessions, with a lower AOV of $25-$50 but a higher conversion rate of 3.50-4.00%. coolibar.com led the pack with a revenue of $1,434,987 from 14,087 transactions and 253,121 sessions, matching sundayafternoons.com's AOV of $100-$125 but surpassing its conversion rate at 5.50-6.00%. sandiegohat.com fell behind with a revenue of $30,990, 298 transactions, 23,909 sessions, an AOV of $100-$125, and a conversion rate of 1.00-1.50%.

wallaroohats.com screenshot
#1 wallaroohats.com
33.5K
Revenue
24.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
sungrubbies.com screenshot
#2 sungrubbies.com
71.5K
Revenue
45K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
coolibar.com screenshot
#3 coolibar.com
1.4M
Revenue
253.1K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
sandiegohat.com screenshot
#4 sandiegohat.com
31K
Revenue
23.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
uvskinz.com screenshot
#5 uvskinz.com
334K
Revenue
93.6K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
sundayafternoons.com vs top market performers
sundayafternoons.com
top retailers
conversion rate vs average order value for sundayafternoons.com and its competitors
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Revenue share by device at sundayafternoons.com

In January large majority of sales on sundayafternoons.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In January large majority of sales on sundayafternoons.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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sundayafternoons.com channels

Identify top traffic channels that drive growth for sundayafternoons.comand discover how performance of traffic channels has changed over time.

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sundayafternoons.com Google Ads spend

Evaluate sundayafternoons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sundayafternoons.com devices

Review sundayafternoons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sundayafternoons.com top markets

Explore sundayafternoons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sundayafternoons.com country & global rank

Assess the ranking of sundayafternoons.com among other retailers within its primary country and worldwide.

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