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Dec 2025
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Home/Insights/Retailers/sundayafternoons.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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117.8K
Revenue
Dec 25
51.9K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Sundayafternoons.com is an online store that offers a wide variety of products. Their inventory primarily consists of clothing accessories, including sun hats and caps, outdoor hats, UV protective hats, and neck gaiters. Additionally, they sell face masks, lifestyle apparel, and travel-friendly items aimed at providing functional and comfortable solutions for outdoor activities and adventures.

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sundayafternoons.com Annual Revenue and Growth

sundayafternoons.com's annual sales on its online store amounted to $2.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sundayafternoons.com revenue by year

sundayafternoons.com's monthly revenueOVER TIME
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Over the past three months, sundayafternoons.com revenue has experienced decline of 50%, compared to the preceding three months.

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sundayafternoons.com revenue decline for last six months
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OVERVIEW
In December 2025, sundayafternoons.com achieved $117,844 in online sales, surpassing the FASHION AND APPAREL median of $92,600, while its conversion rate ranged from 1.50% to 2.00%, below the high of 3.17% but above the low of 0.72%. With an average order value (AOV) between $100 and $125, sundayafternoons.com remains competitive, considering the high AOV in the industry is $389. The site recorded 51,935 sessions, exceeding the median of 39,789 but significantly lower than the highest sessions noted at 304,519,814 from shein.com, indicating room for growth in user engagement.
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sundayafternoons.com competitors

In December 2025, sundayafternoons.com generated $117,844 in revenue from 954 transactions and 51,935 sessions, with an Average Order Value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. Compared to its competitors, wallaroohats.com had revenue of $29,393 from 314 transactions and 18,817 sessions, with an AOV of $75-100 and a conversion rate of 1.50-2.00%. solbari.com outperformed sundayafternoons.com with revenue of $268,324 from 1,895 transactions and 93,093 sessions, an AOV of $125-150, and a conversion rate of 2.00-2.50%. sungrubbies.com had revenue of $67,517 from 1,686 transactions and 37,795 sessions, with an AOV of $25-50 and a high conversion rate of 4.00-4.50%. coolibar.com significantly surpassed sundayafternoons.com with revenue of $1,601,031 from 16,065 transactions and 318,256 sessions, an AOV of $75-100, and a conversion rate of 5.00-5.50%. sandiegohat.com had revenue of $27,783 from 276 transactions and 16,036 sessions, with an AOV of $100-125 and a conversion rate of 1.50-2.00%. Overall, sundayafternoons.com falls within the mid-range of its competitors in terms of revenue and performance metrics.

wallaroohats.com screenshot
#1 wallaroohats.com
29.4K
Revenue
18.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
solbari.com screenshot
#2 solbari.com
268.3K
Revenue
93.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
sungrubbies.com screenshot
#3 sungrubbies.com
67.5K
Revenue
37.8K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
coolibar.com screenshot
#4 coolibar.com
1.6M
Revenue
318.3K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
sandiegohat.com screenshot
#5 sandiegohat.com
27.8K
Revenue
16K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
sundayafternoons.com vs top market performers
sundayafternoons.com
top retailers
conversion rate vs average order value for sundayafternoons.com and its competitors
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Revenue share by device at sundayafternoons.com

In December large majority of sales on sundayafternoons.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In December large majority of sales on sundayafternoons.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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sundayafternoons.com channels

Identify top traffic channels that drive growth for sundayafternoons.comand discover how performance of traffic channels has changed over time.

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sundayafternoons.com Google Ads spend

Evaluate sundayafternoons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sundayafternoons.com devices

Review sundayafternoons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sundayafternoons.com top markets

Explore sundayafternoons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sundayafternoons.com country & global rank

Assess the ranking of sundayafternoons.com among other retailers within its primary country and worldwide.

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