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Sep 2025
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Home/Insights/Retailers/sundayafternoons.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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145K
Revenue
Sep 25
66K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Sundayafternoons.com is an online store that offers a wide variety of products. Their inventory primarily consists of clothing accessories, including sun hats and caps, outdoor hats, UV protective hats, and neck gaiters. Additionally, they sell face masks, lifestyle apparel, and travel-friendly items aimed at providing functional and comfortable solutions for outdoor activities and adventures.

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sundayafternoons.com Annual Revenue and Growth

sundayafternoons.com's annual sales on its online store amounted to $2.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sundayafternoons.com revenue by year

sundayafternoons.com's monthly revenueOVER TIME
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Over the past three months, sundayafternoons.com revenue has experienced decline of 6%, compared to the preceding three months.

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sundayafternoons.com revenue decline for last six months
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OVERVIEW
In September 2025, sundayafternoons.com achieved online sales revenue of $144,981, significantly surpassing the FASHION AND APPAREL median of $74,931, with a conversion rate of 1.50-2.00%, which is below the industry's high of 3.2%. The site's average order value (AOV) ranged between $100-125, compared to the high of $382, while its sessions reached 65,970, exceeding the median of 34,221 but falling short of industry leader shein.com’s staggering 297,137,690 sessions. Overall, sundayafternoons.com demonstrated strong revenue performance but has opportunities to improve its conversion rate and AOV within the competitive landscape.
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sundayafternoons.com competitors

In September 2025, sundayafternoons.com outperformed some of its competitors in certain metrics. For example, while wallaroohats.com had a lower revenue of $55,719 and solbari.com had a higher revenue of $209,272, sundayafternoons.com fell in between with a revenue of $144,981. In terms of transactions, sundayafternoons.com had 1,276 transactions, which was higher than wallaroohats.com (622 transactions) and sandiegohat.com (781 transactions), but lower than solbari.com (1,502 transactions) and coolibar.com (9,581 transactions). Additionally, sundayafternoons.com had a sessions count of 65,970, which was lower than coolibar.com (233,184 sessions) but higher than wallaroohats.com (37,711 sessions) and sandiegohat.com (58,784 sessions). Despite these differences, sundayafternoons.com maintained a competitive AOV range of $100-$125 and a conversion rate of 1.50-2.00%, aligning with the industry standards set by its competitors.

wallaroohats.com screenshot
#1 wallaroohats.com
55.7K
Revenue
37.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
solbari.com screenshot
#2 solbari.com
209.3K
Revenue
118.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
sungrubbies.com screenshot
#3 sungrubbies.com
64.3K
Revenue
42.1K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
coolibar.com screenshot
#4 coolibar.com
1.1M
Revenue
233.2K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
sandiegohat.com screenshot
#5 sandiegohat.com
74.8K
Revenue
58.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
sundayafternoons.com vs top market performers
sundayafternoons.com
top retailers
conversion rate vs average order value for sundayafternoons.com and its competitors
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Revenue share by device at sundayafternoons.com

In September large majority of sales on sundayafternoons.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In September large majority of sales on sundayafternoons.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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sundayafternoons.com channels

Identify top traffic channels that drive growth for sundayafternoons.comand discover how performance of traffic channels has changed over time.

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sundayafternoons.com Google Ads spend

Evaluate sundayafternoons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sundayafternoons.com devices

Review sundayafternoons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sundayafternoons.com top markets

Explore sundayafternoons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sundayafternoons.com country & global rank

Assess the ranking of sundayafternoons.com among other retailers within its primary country and worldwide.

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