Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Oct 2025
All countries
Home/Insights/Retailers/americanhatmakers.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for americanhatmakers.comamericanhatmakers.com

Start benchmarking for free
Sign in with GoogleSign up with Google
514.1K
Revenue
Oct 25
207.2K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
Loading...

AmericanHatMakers.com is an online platform that offers a wide range of hats for customers. They specialize in crafting premium, handcrafted hats using high-quality materials. Their inventory includes various hat styles such as fedoras, cowboy hats, sun hats, and more. The website provides a convenient platform for customers to explore and purchase hats of their choice.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

americanhatmakers.com Annual Revenue and Growth

americanhatmakers.com's annual sales on its online store amounted to $4.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.9M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
americanhatmakers.com revenue by year

americanhatmakers.com's monthly revenueOVER TIME
View real-time data

Over the past three months, americanhatmakers.com revenue has experienced growth of 37%, compared to the preceding three months.

View real-time data
americanhatmakers.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In October 2025, americanhatmakers.com achieved impressive online sales of $514,135, significantly surpassing the FASHION AND APPAREL median of $80,524, although far from shein.com’s $977,396,912. The site's conversion rate ranged from 1.00-1.50%, below the category's high of 3.36%, and its average order value (AOV) was $175-200, compared to a high of $378. With 207,243 sessions, it performed well against the median of 33,163, yet it still trails behind shein.com’s staggering 321,650,758 sessions, highlighting both strengths and opportunities for growth within the competitive fashion industry landscape.
Read more

americanhatmakers.com competitors

In October 2025, americanhatmakers.com reported a revenue of $514,135 with 2,669 transactions and 207,243 sessions, boasting an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50. Compared to its competitors, stetson.com outperformed americanhatmakers.com with a revenue of $1,692,113, 8,911 transactions, and 607,945 sessions, maintaining a similar AOV and conversion rate. Conversely, tenthstreethats.com lagged behind with $67,481 in revenue, 533 transactions, and 48,197 sessions, offering a lower AOV of $125-150 but a similar conversion rate. hatsunlimited.com and villagehatshop.com both had higher revenue and transaction numbers than americanhatmakers.com, while hatcountry.com fell in between the performance metrics of americanhatmakers.com and its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate. Overall, americanhatmakers.com showed competitive performance in revenue and transactions, although its session numbers were lower compared to some of its rivals.

stetson.com screenshot
#1 stetson.com
1.7M
Revenue
607.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
tenthstreethats.com screenshot
#2 tenthstreethats.com
67.5K
Revenue
48.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hatsunlimited.com screenshot
#3 hatsunlimited.com
76.2K
Revenue
38.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
villagehatshop.com screenshot
#4 villagehatshop.com
596.9K
Revenue
210.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hatcountry.com screenshot
#5 hatcountry.com
166.4K
Revenue
67K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
americanhatmakers.com vs top market performers
americanhatmakers.com
top retailers
conversion rate vs average order value for americanhatmakers.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at americanhatmakers.com

In October large majority of sales on americanhatmakers.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In October large majority of sales on americanhatmakers.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

americanhatmakers.com channels

Identify top traffic channels that drive growth for americanhatmakers.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

americanhatmakers.com Google Ads spend

Evaluate americanhatmakers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

americanhatmakers.com devices

Review americanhatmakers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

americanhatmakers.com top markets

Explore americanhatmakers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

americanhatmakers.com country & global rank

Assess the ranking of americanhatmakers.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard