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Jul 2025
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Home/Insights/Retailers/americanhatmakers.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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270.2K
Revenue
222.2K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
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AmericanHatMakers.com is an online platform that offers a wide range of hats for customers. They specialize in crafting premium, handcrafted hats using high-quality materials. Their inventory includes various hat styles such as fedoras, cowboy hats, sun hats, and more. The website provides a convenient platform for customers to explore and purchase hats of their choice.

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americanhatmakers.com's revenueOVER TIME
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Over the past three months, americanhatmakers.com revenue has experienced growth of 8.4%, compared to the preceding three months.

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americanhatmakers.com revenue growth for last six months
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OVERVIEW
In July 2025, americanhatmakers.com in the FASHION AND APPAREL industry had online sales revenue of $270,237 (median: $82,875), a conversion rate of 0.50-1.00% (high: 2.96%, low: 0.62%), an average order value (AOV) of $175-200 (high: $402, low: $82), and 222,244 sessions (highest: 294,721,604 from shein.com, median: 36,317).
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americanhatmakers.com competitors

In July 2025, American Hat Makers stands out in terms of revenue among its competitors. stetson.com leads the pack with a revenue of $1,429,802, followed by Village Hat Shop at $486,643, while American Hat Makers comes in at $270,237. In terms of transactions, stetson.com leads again with 7,165 transactions, followed by Village Hat Shop with 3,470, and American Hat Makers with 1,439. However, American Hat Makers has a higher conversion rate range of 0.50-1.00 compared to its competitors like Tenth Street Hats and Hat Country, both of which fall within the same range. Despite the lower revenue and transaction numbers, American Hat Makers maintains a competitive average order value (AOV) range of $175-200, similar to stetson.com and Hat Country, which may indicate a strong customer base willing to spend more per purchase.

stetson.com screenshot
#1 stetson.com
1.4M
Revenue
701.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
tenthstreethats.com screenshot
#2 tenthstreethats.com
61.2K
Revenue
89.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
hatsunlimited.com screenshot
#3 hatsunlimited.com
59.8K
Revenue
64.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
villagehatshop.com screenshot
#4 villagehatshop.com
486.6K
Revenue
243.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hatcountry.com screenshot
#5 hatcountry.com
186.9K
Revenue
110.3K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
americanhatmakers.com vs top market performers
americanhatmakers.com
top retailers
conversion rate vs average order value for americanhatmakers.com and its competitors
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Revenue share by device at americanhatmakers.com

In July large majority of sales on americanhatmakers.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In July large majority of sales on americanhatmakers.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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americanhatmakers.com channels

Identify top traffic channels that drive growth for americanhatmakers.comand discover how performance of traffic channels has changed over time.

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americanhatmakers.com Google Ads spend

Evaluate americanhatmakers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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americanhatmakers.com devices

Review americanhatmakers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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americanhatmakers.com top markets

Explore americanhatmakers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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americanhatmakers.com country & global rank

Assess the ranking of americanhatmakers.com among other retailers within its primary country and worldwide.

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