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Nov 2025
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Home/Insights/Retailers/coolibar.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.5M
Revenue
Nov 25
223.5K
Sessions
Nov 25
6.0-6.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Coolibar.com is an online platform that sells a variety of sun protective clothing and accessories. Their product line includes hats, swimwear, shirts, pants, gloves, and sunglasses, all designed to shield against harmful ultraviolet (UV) rays. The website aims to provide customers with a wide range of options for maintaining sun safety.

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coolibar.com Annual Revenue and Growth

coolibar.com's annual sales on its online store amounted to $32.6M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$32.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
coolibar.com revenue by year

coolibar.com's monthly revenueOVER TIME
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Over the past three months, coolibar.com revenue has experienced decline of 64%, compared to the preceding three months.

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coolibar.com revenue decline for last six months
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OVERVIEW
In November 2025, coolibar.com generated impressive online sales revenue of $1,453,230, significantly exceeding the e-commerce median of $101,517. Its conversion rate ranged between 6.00-6.50%, well above the sector's high of 4.05%. The average order value (AOV) stood at $100-125, while notably higher AOVs reach $337. With 223,451 sessions, coolibar.com also performed admirably compared to the median of 41,915 sessions, although it trails behind boots.com's leading 43,745,699 sessions. Overall, coolibar.com showcases strong metrics in a competitive e-commerce landscape.
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coolibar.com competitors

In November 2025, coolibar.com outperformed its competitors in terms of revenue, with $1,453,230 compared to uvskinz.com at $260,094, solbari.com at $276,655, sundayafternoons.com at $111,015, cabanalife.com at $6,819, and sungrubbies.com at $98,129. coolibar.com also had the highest number of transactions with 13,488, followed by uvskinz.com with 2,682, solbari.com with 2,013, sundayafternoons.com with 898, cabanalife.com with 51, and sungrubbies.com with 2,242. Additionally, coolibar.com had the most sessions at 223,451. In terms of average order value (AOV), coolibar.com fell within the range of $100-$125, along with sundayafternoons.com, while solbari.com had a higher AOV of $125-$150. coolibar.com also had a higher conversion rate of 6.00-6.50% compared to its competitors.

uvskinz.com screenshot
#1 uvskinz.com
260.1K
Revenue
68K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
solbari.com screenshot
#2 solbari.com
276.7K
Revenue
93.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
sundayafternoons.com screenshot
#3 sundayafternoons.com
111K
Revenue
46K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
cabanalife.com screenshot
#4 cabanalife.com
6.8K
Revenue
19.1K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
sungrubbies.com screenshot
#5 sungrubbies.com
98.1K
Revenue
45K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
coolibar.com vs top market performers
coolibar.com
top retailers
conversion rate vs average order value for coolibar.com and its competitors
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Revenue share by device at coolibar.com

In November large majority of sales on coolibar.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on coolibar.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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coolibar.com channels

Identify top traffic channels that drive growth for coolibar.comand discover how performance of traffic channels has changed over time.

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coolibar.com Google Ads spend

Evaluate coolibar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coolibar.com devices

Review coolibar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coolibar.com top markets

Explore coolibar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coolibar.com country & global rank

Assess the ranking of coolibar.com among other retailers within its primary country and worldwide.

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