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Apr 2026
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Home/Insights/Retailers/coolibar.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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1.6M
Revenue
Apr 26
432.7K
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Coolibar.com is an online platform that sells a variety of sun protective clothing and accessories. Their product line includes hats, swimwear, shirts, pants, gloves, and sunglasses, all designed to shield against harmful ultraviolet (UV) rays. The website aims to provide customers with a wide range of options for maintaining sun safety.

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coolibar.com Annual Revenue and Growth

coolibar.com's annual sales on its online store amounted to $26.2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$26.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
coolibar.com revenue by year

coolibar.com's monthly revenueOVER TIME
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Over the past three months, coolibar.com revenue has experienced decline of 5.4%, compared to the preceding three months.

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coolibar.com revenue decline for last six months
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OVERVIEW
In April 2026, coolibar.com generated $1,573,376 in online sales, significantly exceeding the e-commerce median of $80,332, with a conversion rate of 3.00-3.50%, close to the high end of 3.67%. Its average order value (AOV) ranged from $100-125, below the high of $321 in the sector. With 432,718 sessions, coolibar.com far surpassed the median of 37,000 but was overshadowed by the top performer, boots.com, which recorded 28,182,023 sessions. Overall, coolibar.com demonstrates strong performance metrics within the competitive e-commerce landscape.
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coolibar.com competitors

In April 2026, coolibar.com outperformed its competitors significantly, generating a revenue of $1,573,376 from 432,718 sessions and 13,971 transactions, leading to an average order value (AOV) of $100-125 and a conversion rate of 3.00-3.50%. In contrast, uvskinz.com recorded $378,683 in revenue from 98,857 sessions with a higher conversion rate of 4.00-4.50%, despite a lower AOV of $75-100. solbari.com struggled with just $272,795 in revenue and a conversion rate of 1.00-1.50%. Meanwhile, sundayafternoons.com earned $241,887 with a similar AOV, but a conversion rate of only 1.50-2.00%. cabanalife.com and sungrubbies.com lagged significantly, with revenues of $21,421 and $60,487, respectively. Overall, coolibar.com leads the market not only in revenue but also in total transactions, solidifying its position against its competitors.

uvskinz.com screenshot
#1 uvskinz.com
378.7K
Revenue
98.9K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
solbari.com screenshot
#2 solbari.com
272.8K
Revenue
190.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
sundayafternoons.com screenshot
#3 sundayafternoons.com
241.9K
Revenue
104K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
cabanalife.com screenshot
#4 cabanalife.com
21.4K
Revenue
36.8K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
sungrubbies.com screenshot
#5 sungrubbies.com
60.5K
Revenue
40K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
coolibar.com vs top market performers
coolibar.com
top retailers
conversion rate vs average order value for coolibar.com and its competitors
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Revenue share by device at coolibar.com

In April large majority of sales on coolibar.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on coolibar.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries coolibar.com operates in

coolibar.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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coolibar.com channels

Identify top traffic channels that drive growth for coolibar.comand discover how performance of traffic channels has changed over time.

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coolibar.com Google Ads spend

Evaluate coolibar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coolibar.com devices

Review coolibar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coolibar.com top markets

Explore coolibar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coolibar.com country & global rank

Assess the ranking of coolibar.com among other retailers within its primary country and worldwide.

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