lackofcolor.com
Lack of Color is a website that offers a variety of hats and accessories. Their collections feature a range of stylish and timeless hat designs, including fedoras, boaters, and sun hats. In addition to hats, the website also sells scarves and other fashionable accessories to accessorize any outfit.
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lackofcolor.com Annual Revenue and Growth
lackofcolor.com's annual sales on its online store amounted to $1.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
lackofcolor.com's monthly revenueOVER TIME
Over the past three months, lackofcolor.com revenue has experienced decline of 30%, compared to the preceding three months.
lackofcolor.com competitors
In September 2026, sealskinz.com led the competition with impressive revenue of $517,000 from 7,004 transactions across 229,000 sessions, achieving a conversion rate of 3.00-3.50%. Following it, brixton.com reported $429,000 in revenue from 2,843 transactions over 281,000 sessions, also achieving a conversion rate of 1.00-1.50%. lackofcolor.com ranks third with revenue of $95,800 from 801 transactions across 88,100 sessions, with a conversion rate of 0.50-1.00%. Meanwhile, sandiegohat.com generated $35,500 from 345 transactions over 26,000 sessions, and wallaroohats.com earned $52,600 with 578 transactions across 35,000 sessions, both trailing behind lackofcolor.com. Lastly, sungrubbies.com earned $77,900 from 1,475 transactions with 41,400 sessions, showcasing a higher conversion rate of 3.50-4.00%. Overall, lackofcolor.com performs strongly but falls short of the top competitors in key metrics.
Revenue share by device at lackofcolor.com
In September large majority of sales on lackofcolor.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries lackofcolor.com operates in
lackofcolor.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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lackofcolor.com channels
Identify top traffic channels that drive growth for lackofcolor.comand discover how performance of traffic channels has changed over time.
lackofcolor.com Google Ads spend
Evaluate lackofcolor.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lackofcolor.com devices
Review lackofcolor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
