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Sep 2025
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Home/Insights/Retailers/solaray.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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422.2K
Revenue
Sep 25
142.1K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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The website solaray.com offers a wide range of natural and herbal dietary supplements, vitamins, and minerals. With an aim to support overall health and well-being, Solaray sells products catered to different needs such as antioxidants, probiotics, herbs, and specialty formulas to address specific nutritional concerns.

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solaray.com Annual Revenue and Growth

solaray.com's annual sales on its online store amounted to $3.1M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$3.1M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
solaray.com revenue by year

solaray.com's monthly revenueOVER TIME
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Over the past three months, solaray.com revenue has experienced decline of 21%, compared to the preceding three months.

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solaray.com revenue decline for last six months
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OVERVIEW
In September 2025, solaray.com generated $422,215 in online sales, significantly outperforming the HEALTH median of $86,581, while also maintaining a conversion rate between 3.50-4.00%, just below the industry high of 5.22%. The average order value (AOV) ranged from $50-75, below the HEALTH high of $381, and recorded 142,102 sessions, well above the median of 24,842 but far less than walgreens.com's impressive 57,099,485 sessions.
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solaray.com competitors

In September 2025, solaray.com falls behind its competitors in terms of revenue, with $422,215 compared to swansonvitamins.com's $14,717,594 and vitaminexpress.org's $1,426,056. However, solaray.com has a higher conversion rate than nowfoods.com and swansonvitamins.com, coming in at 3.50-4.00% while nowfoods.com sits at 2.50-3.00% and swansonvitamins.com at 7.50-8.00%. solaray.com's Average Order Value (AOV) of $50-75 is on par with nowfoods.com and myvillagegreen.com, but lags behind swansonvitamins.com at $100-125. In terms of sessions and transactions, solaray.com is outperformed by all of its competitors, with swansonvitamins.com leading the pack with 1,786,874 sessions and 142,115 transactions. Despite its lower revenue and transaction numbers, solaray.com manages to maintain a competitive conversion rate within the supplement industry.

hsu.com screenshot
#1 hsu.com
6.9K
Revenue
4.2K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
nowfoods.com screenshot
#2 nowfoods.com
885.3K
Revenue
596.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
vitaminexpress.org screenshot
#3 vitaminexpress.org
1.4M
Revenue
409.8K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
swansonvitamins.com screenshot
#4 swansonvitamins.com
14.7M
Revenue
1.8M
Sessions
7.5-8.0%
Conv. rate
$100-125
AOV
myvillagegreen.com screenshot
#5 myvillagegreen.com
64K
Revenue
30.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
solaray.com vs top market performers
solaray.com
top retailers
conversion rate vs average order value for solaray.com and its competitors
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Revenue share by device at solaray.com

In September large majority of sales on solaray.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on solaray.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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solaray.com channels

Identify top traffic channels that drive growth for solaray.comand discover how performance of traffic channels has changed over time.

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solaray.com Google Ads spend

Evaluate solaray.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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solaray.com devices

Review solaray.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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solaray.com top markets

Explore solaray.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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solaray.com country & global rank

Assess the ranking of solaray.com among other retailers within its primary country and worldwide.

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