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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for philips.dephilips.de

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7.2M
Revenue
Oct 25
1.1M
Sessions
Oct 25
4.5-5.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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philips.de's monthly revenueOVER TIME
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Over the past three months, philips.de revenue has experienced decline of 4.1%, compared to the preceding three months.

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philips.de revenue decline for last six months
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OVERVIEW
In October 2025, philips.de dominated the computers, electronics, and technology sector, generating $7,155,958 in online sales, significantly exceeding the median of $559,430. With a conversion rate between 4.50-5.00%, it is close to the high industry benchmark of 5.77%. The average order value (AOV) ranged from $125-150, well below the peak of $380. philps.de attracted 1,098,187 sessions, notably higher than the industry median of 152,325 but below the leader simplisafe.com with 2,211,866 sessions, showcasing its strong performance in a competitive market.
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philips.de competitors

When comparing philips.de to its competitors in October 2025, we can see that philips.de has a revenue of 7,155,958, with 54,767 transactions and 1,098,187 sessions. Their average order value (AOV) ranges from 125-150, and their conversion rate falls between 4.50-5.00%. In contrast, philips.com outperforms philips.de in terms of revenue, with 23,233,072, but has a lower conversion rate of 0.50-1.00%. ersatzteildirect.de has a significantly lower revenue of 59,960 but a higher conversion rate of 3.00-3.50%. coffeeness.de and coolblue.de both have higher revenues than philips.de, with AOV ranging from 350-375 and 225-250, respectively. ersatzteileshop.de falls in between philips.de and its competitors, with a revenue of 498,356 and a conversion rate of 1.50-2.00%.

philips.com screenshot
#1 philips.com
23.2M
Revenue
4.4M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
ersatzteildirect.de screenshot
#2 ersatzteildirect.de
60K
Revenue
36.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
coffeeness.de screenshot
#3 coffeeness.de
680.3K
Revenue
647.6K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
coolblue.de screenshot
#4 coolblue.de
20.3M
Revenue
2.6M
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
ersatzteileshop.de screenshot
#5 ersatzteileshop.de
498.4K
Revenue
316.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
philips.de vs top market performers
philips.de
top retailers
conversion rate vs average order value for philips.de and its competitors
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Revenue share by device at philips.de

In October large majority of sales on philips.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on philips.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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philips.de channels

Identify top traffic channels that drive growth for philips.deand discover how performance of traffic channels has changed over time.

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philips.de Google Ads spend

Evaluate philips.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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philips.de devices

Review philips.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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philips.de top markets

Explore philips.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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philips.de country & global rank

Assess the ranking of philips.de among other retailers within its primary country and worldwide.

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