GRIPS CUSTOMERS & RESEARCH PARTNERS
philips.de Annual Revenue and Growth
philips.de's annual sales on its online store amounted to $78.9M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
philips.de's monthly revenueOVER TIME
Over the past three months, philips.de revenue has experienced growth of 33%, compared to the preceding three months.
philips.de competitors
In July 2026, philips.de excels in conversion rate, achieving 3.00-3.50%, which positions it competitively against peers like coolblue.de at 1.50-2.00%. However, when comparing revenue, philips.de ranks third with $4.4 million, trailing philips.com by $14.3 million. In terms of transactions, philips.de holds second place with 34,800, falling short of coolblue.de by 6,800. While sessions total 1 million for philips.de, it still lags behind philips.com, which sees 4.4 million sessions, marking a gap of 3.4 million. Competitors like ersatzteildirect.de and coffeeness.de further illustrate the diverse performance landscape, with the former reporting $99,700 in revenue and the latter at $472,000. Overall, philips.de demonstrates a solid conversion rate, but faces challenges in revenue, transactions, and session volume compared to its competitors.
Revenue share by device at philips.de
In July large majority of sales on philips.de, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
philips.de channels
Identify top traffic channels that drive growth for philips.deand discover how performance of traffic channels has changed over time.
philips.de Google Ads spend
Evaluate philips.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
philips.de devices
Review philips.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
