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Jul 2026
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Home/Insights/Retailers/philips-hue.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for philips-hue.comphilips-hue.com

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8.8M
Revenue
Jul 26
3.3M
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Explore Philips Hue smart lights! White and color smart LEDs lets you set the best light for daily routines and special moments.

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philips-hue.com Annual Revenue and Growth

philips-hue.com's annual sales on its online store amounted to $109.6M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$109.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
philips-hue.com revenue by year

philips-hue.com's monthly revenueOVER TIME
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Over the past three months, philips-hue.com revenue has experienced decline of 4.7%, compared to the preceding three months.

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philips-hue.com revenue decline for last six months
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OVERVIEW
Compared to a typical store in the home and garden category, philips-hue.com performed exceptionally well in July 2026, generating $8.8 million in online sales against the typical $118,000. Its conversion rate of 1.50-2.00% falls within the typical range of 0.64% to 3.35%. With an average order value (AOV) of $150-175, it also fits comfortably within the category's typical AOV range of $99 to $687. Additionally, philips-hue.com attracted 3.3 million sessions, far exceeding the typical store's 33,500 sessions.
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philips-hue.com competitors

The revenue gap between philips-hue.com and tink.de is a staggering $7.2 million. In July 2026, philips-hue.com generated $8.8 million from 58,600 transactions, significantly outperforming tink.de, which earned $1.6 million from only 6,630 transactions. Sessions also show a clear disparity, with philips-hue.com attracting 3.3 million sessions compared to tink.de’s 307,000—an impressive lead of 3 million. Although tink.de boasts a higher average order value (AOV) of $225-250 compared to philips-hue.com’s $150-175, it cannot compensate for the substantial volume and revenue differences. Other competitors like light11.de, with $413,000 revenue and 666 transactions, also fall significantly behind philips-hue.com in all key metrics, further establishing its dominance in the market.

philips.com screenshot
#1 philips.com
18.7M
Revenue
4.4M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
hitlights.com screenshot
#2 hitlights.com
49.9K
Revenue
59.1K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
smart-light.co.uk screenshot
#3 smart-light.co.uk
37.1K
Revenue
9.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
lifx.com screenshot
#4 lifx.com
109.4K
Revenue
216.3K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
bulbs.com screenshot
#5 bulbs.com
302.2K
Revenue
154.7K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
philips-hue.com vs top market performers
philips-hue.com
top retailers
conversion rate vs average order value for philips-hue.com and its competitors
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Revenue share by device at philips-hue.com

In July large majority of sales on philips-hue.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on philips-hue.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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philips-hue.com channels

Identify top traffic channels that drive growth for philips-hue.comand discover how performance of traffic channels has changed over time.

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philips-hue.com Google Ads spend

Evaluate philips-hue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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philips-hue.com devices

Review philips-hue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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philips-hue.com top markets

Explore philips-hue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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philips-hue.com country & global rank

Assess the ranking of philips-hue.com among other retailers within its primary country and worldwide.

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