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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for oralb.deoralb.de

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1.5M
Revenue
Apr 26
314.6K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$200-225
AOV
Apr 26
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

Entdecken Sie elektrische und manuelle Zahnbürsten bei Oral-B. Hier erfahren Sie alles Wichtige zur Zahngesundheit, Mundpflege und -hygiene.

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oralb.de Annual Revenue and Growth

oralb.de's annual sales on its online store amounted to $21.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$21.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
oralb.de revenue by year

oralb.de's monthly revenueOVER TIME
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Over the past three months, oralb.de revenue has experienced decline of 33%, compared to the preceding three months.

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oralb.de revenue decline for last six months
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OVERVIEW
In April 2026, oralb.de, operating in the e-commerce and shopping marketplace, generated impressive online sales revenue of $1,463,729, significantly surpassing the median of $370,530, with a conversion rate between 2.00-2.50%, which is above the lower threshold of 0.98% but below the high benchmark of 4.36%. The average order value (AOV) ranged from $200-225, close to the high industry AOV of $300. With 314,633 sessions, oralb.de outperformed the median sessions of 143,015 but remains dwarfed by the massive 2,525,357,109 sessions of industry leader amazon.com.
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oralb.de competitors

In April 2026, oralb.de generated a revenue of $1,463,729 from 7,230 transactions over 314,633 sessions, resulting in an average order value (AOV) of $200-225 and a conversion rate between 2.00-2.50%. In comparison, oralb.com led with a revenue of $2,028,160, though it had a lower conversion rate of 1.50-2.00%. philips.de surpassed oralb.de with $1,496,322 in revenue and significantly higher transactions at 22,787, despite its AOV being lower at $50-75. braun-service-station.de earned $171,284 with a conversion rate of 2.50-3.00%, indicating slightly better efficiency in sales than oralb.de. happybrush.de, with the highest conversion rate of 3.50-4.00%, had the lowest revenue of $145,003, revealing a focus on lower-priced products. Overall, oralb.de performs solidly within this competitive landscape, especially in terms of AOV.

braun-service-station.de screenshot
#1 braun-service-station.de
171.3K
Revenue
46.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
oralb.com screenshot
#2 oralb.com
2M
Revenue
723.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
happybrush.de screenshot
#3 happybrush.de
145K
Revenue
46.7K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
philips.de screenshot
#4 philips.de
1.5M
Revenue
989.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
oralb.de vs top market performers
oralb.de
top retailers
conversion rate vs average order value for oralb.de and its competitors
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Revenue share by device at oralb.de

In April large majority of sales on oralb.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on oralb.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oralb.de channels

Identify top traffic channels that drive growth for oralb.deand discover how performance of traffic channels has changed over time.

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oralb.de Google Ads spend

Evaluate oralb.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oralb.de devices

Review oralb.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oralb.de top markets

Explore oralb.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oralb.de country & global rank

Assess the ranking of oralb.de among other retailers within its primary country and worldwide.

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