Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Jun 2026

All countries

Home/Insights/Retailers/oralb.de

TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

oralb.de

Start benchmarking for free

1.4M

Revenue

Jun 26

316.2K

Sessions

Jun 26

2.0-2.5%

Conv. rate

Jun 26

$175-200

AOV

Jun 26

Main country of store: GERMANY
Website category: MARKETPLACE

Entdecken Sie elektrische und manuelle Zahnbürsten bei Oral-B. Hier erfahren Sie alles Wichtige zur Zahngesundheit, Mundpflege und -hygiene.

GRIPS CUSTOMERS & RESEARCH PARTNERS

oralb.de Annual Revenue and Growth

oralb.de's annual sales on its online store amounted to $21.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025

$21.8M

Annual growth forecast2025/2026

<0%

Benchmark against your competitors for free

Continue with Google

eCommerce Revenue

oralb.de's monthly revenueOVER TIME
View real-time data

Over the past three months, oralb.de revenue has experienced decline of 24%, compared to the preceding three months.

View real-time data

oralb.de revenue decline for last six months

Benchmark against your competitors for free

Continue with Google

OVERVIEW

In June 2026, oralb.de achieved online sales revenue of $1,368,482, significantly surpassing the e-commerce marketplace median of $288,369, with a conversion rate between 2.00-2.50%, while the industry average peaks at 4.46%. The average order value (AOV) ranged from $175 to $200, below the high of $291, alongside 316,165 sessions, notably higher than the median of 119,257 yet far below the leading competitor, amazon.com, with over 2.7 billion sessions. Overall, oralb.de demonstrates strong performance relative to industry standards but faces challenges in reaching higher conversion and AOV metrics.

oralb.de competitors

In June 2026, oralb.de generated $1,368,482 in revenue from 7,107 transactions over 316,165 sessions, yielding an average order value (AOV) of $175-200 and a conversion rate of 2.00-2.50%. In comparison, oralb.com outperformed with $1,934,504 in revenue, 11,245 transactions, and 716,327 sessions, but had a lower AOV of $150-175 and a conversion rate of 1.50-2.00%. philips.de dominated the market with $4,556,404 in revenue, 36,162 transactions, and an impressive 1,196,623 sessions, alongside an AOV of $125-150 and a conversion rate of 3.00-3.50%. happybrush.de excelled in conversion rate at 4.50-5.00% but had lower metrics overall, with $222,190 in revenue and 2,674 transactions. Meanwhile, braun-service-station.de trailed with $148,417 in revenue and 1,156 transactions, highlighting oralb.de's relative strength in this competitive landscape.

#1 braun-service-station.de

148.4K

Revenue

41.7K

Sessions

2.5-3.0%

Conv. rate

$125-150

AOV

#2 oralb.com

1.9M

Revenue

716.3K

Sessions

1.5-2.0%

Conv. rate

$150-175

AOV

#3 happybrush.de

222.2K

Revenue

59K

Sessions

4.5-5.0%

Conv. rate

$75-100

AOV

#4 philips.de

4.6M

Revenue

1.2M

Sessions

3.0-3.5%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

braun-service-station.de

TOP MARKET PERFORMERSby revenue

braun-service-station.de

oralb.de vs top market performers

oralb.de

top retailers

Benchmark against your competitors for free

Continue with Google

Revenue share by device at oralb.de

In June large majority of sales on oralb.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Review the entire assortment of this retailer and thousands of others in the Grips app

Gain even more insights with the Grips app

oralb.de channels

Identify top traffic channels that drive growth for oralb.deand discover how performance of traffic channels has changed over time.

oralb.de Google Ads spend

Evaluate oralb.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

oralb.de devices

Review oralb.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

oralb.de top markets

Explore oralb.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.