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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for oralb.deoralb.de

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1.2M
Revenue
Aug 26
286.9K
Sessions
Aug 26
2.0-2.5%
Conv. rate
Aug 26
$175-200
AOV
Aug 26
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

Entdecken Sie elektrische und manuelle Zahnbürsten bei Oral-B. Hier erfahren Sie alles Wichtige zur Zahngesundheit, Mundpflege und -hygiene.

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oralb.de Annual Revenue and Growth

oralb.de's annual sales on its online store amounted to $21.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$21.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
oralb.de revenue by year

oralb.de's monthly revenueOVER TIME
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Over the past three months, oralb.de revenue has experienced decline of 10%, compared to the preceding three months.

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oralb.de revenue decline for last six months
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OVERVIEW
oralb.de's conversion rate for August 2026 is between 2.00-2.50%, which is within the typical marketplace retailer range of 0.91% to 4.36%. With an average order value (AOV) of $175-200, oralb.de also operates within the typical marketplace retailer AOV range of $40 to $283. The site generated $1.2 million in revenue, significantly higher than the typical marketplace retailer's $307,000 monthly sales. With 287,000 sessions, oralb.de surpasses the typical marketplace retailer's 153,000 sessions, showcasing its strong online presence.
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oralb.de competitors

In August 2026, oralb.de trails significantly behind its competitors in session count, registering 287,000 compared to philips.de's impressive 1.1 million sessions. Despite this, oralb.de earns $1.2 million in revenue, placing it third among its peers, while philips.de leads with $4.7 million. In terms of transactions, oralb.de reports 6,485, again falling behind philips.de, which has 37,400 transactions. The average order value (AOV) for oralb.de is comparable to its closest competitor, oralb.com, with both having ranges of $175-200. However, oralb.de's conversion rate of 2.00-2.50% trails behind braun-service-station.de and happybrush.de, which achieve higher conversion rates of 2.50-3.00% and 3.00-3.50%, respectively.

braun-service-station.de screenshot
#1 braun-service-station.de
199K
Revenue
57.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
oralb.com screenshot
#2 oralb.com
1.9M
Revenue
811.6K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
happybrush.de screenshot
#3 happybrush.de
148.9K
Revenue
52K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
philips.de screenshot
#4 philips.de
4.7M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
oralb.de vs top market performers
oralb.de
top retailers
conversion rate vs average order value for oralb.de and its competitors
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Revenue share by device at oralb.de

In August large majority of sales on oralb.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on oralb.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oralb.de channels

Identify top traffic channels that drive growth for oralb.deand discover how performance of traffic channels has changed over time.

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oralb.de Google Ads spend

Evaluate oralb.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oralb.de devices

Review oralb.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oralb.de top markets

Explore oralb.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oralb.de country & global rank

Assess the ranking of oralb.de among other retailers within its primary country and worldwide.

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