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Jul 2026

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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

oralb.de

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1.6M

Revenue

Jul 26

348.2K

Sessions

Jul 26

2.0-2.5%

Conv. rate

Jul 26

$175-200

AOV

Jul 26

Main country of store: GERMANY
Website category: MARKETPLACE

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oralb.de Annual Revenue and Growth

oralb.de's annual sales on its online store amounted to $21.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025

$21.8M

Annual growth forecast2025/2026

<0%

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eCommerce Revenue

oralb.de's monthly revenueOVER TIME
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Over the past three months, oralb.de revenue has experienced decline of 18%, compared to the preceding three months.

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oralb.de revenue decline for last six months

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OVERVIEW

In July 2026, oralb.de achieved a conversion rate of 2.00-2.50% and an AOV of $175-200, both figures within the typical marketplace retailer range. The platform generated $1.6 million in revenue from online sales, significantly higher than the typical marketplace retailer's $286,000 monthly revenue. With 348,000 sessions, oralb.de attracted traffic well above the typical marketplace retailer’s 134,000 sessions. This performance underscores oralb.de's strong position within the marketplace category, demonstrating its ability to effectively engage customers and drive sales.

oralb.de competitors

In July 2026, oralb.de trails its competitors most significantly in traffic, with 348,000 sessions compared to philips.de's 1 million, resulting in a gap of 652,000. Although oralb.de generates $1.6 million in revenue, it ranks third, falling behind philips.de by $2.8 million. In terms of transactions, oralb.de records 7,871, significantly trailing philips.de's 34,800 by 26,900. While its average order value (AOV) aligns with the market at $175-200, its conversion rate of 2.00-2.50% is lower than braun-service-station.de's 2.50-3.00% and well below happybrush.de's impressive 3.50-4.00%. Despite these challenges, oralb.de still surpasses braun-service-station.de and happybrush.de in revenue and transactions.

#1 braun-service-station.de

193.6K

Revenue

53.9K

Sessions

2.5-3.0%

Conv. rate

$125-150

AOV

#2 oralb.com

1.9M

Revenue

780.4K

Sessions

1.0-1.5%

Conv. rate

$175-200

AOV

#3 happybrush.de

154.6K

Revenue

49.5K

Sessions

3.5-4.0%

Conv. rate

$75-100

AOV

#4 philips.de

4.4M

Revenue

Sessions

3.0-3.5%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

braun-service-station.de

happybrush.de

TOP MARKET PERFORMERSby revenue

braun-service-station.de

happybrush.de

oralb.de vs top market performers

oralb.de

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Revenue share by device at oralb.de

In July large majority of sales on oralb.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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oralb.de channels

Identify top traffic channels that drive growth for oralb.deand discover how performance of traffic channels has changed over time.

oralb.de Google Ads spend

Evaluate oralb.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

oralb.de devices

Review oralb.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

oralb.de top markets

Explore oralb.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.