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Oct 2025
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Home/Insights/Retailers/beleuchtungdirekt.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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263.3K
Revenue
Oct 25
170K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Beleuchtungdirekt.de offers a wide range of lighting products for various applications. Their catalogue consists of LED bulbs, fixtures, spotlights, and lamps, among other items. They provide lighting solutions for both residential and commercial spaces, with options available for indoor and outdoor use. The website also offers tools for selecting the right lighting products based on customers preferences.

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beleuchtungdirekt.de Annual Revenue and Growth

beleuchtungdirekt.de's annual sales on its online store amounted to $7.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$7.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
beleuchtungdirekt.de revenue by year

beleuchtungdirekt.de's monthly revenueOVER TIME
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Over the past three months, beleuchtungdirekt.de revenue has experienced growth of 13%, compared to the preceding three months.

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beleuchtungdirekt.de revenue growth for last six months
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OVERVIEW
In October 2025, beleuchtungdirekt.de generated $263,328 in online sales, significantly surpassing the home_and_garden median of $117,921, while achieving a conversion rate of 2.00-2.50%, which falls short of the industry high of 3.47%. The site's average order value (AOV) ranged between $50-75, markedly lower than the high AOV of $676 within the sector. With 170,049 sessions, beleuchtungdirekt.de also outperformed the median sessions of 30,856 but remains dwarfed by the market leader, homedepot.com, which boasts over $1.4 billion in revenue and over 152 million sessions.
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beleuchtungdirekt.de competitors

In October 2025, when comparing beleuchtungdirekt.de to its competitors in the lighting industry, some interesting trends emerge. While beleuchtungdirekt.de had a revenue of 263,328 with 4,132 transactions and 170,049 sessions, gluehbirne.de outperformed in revenue with 267,782 but had fewer transactions and sessions. lampenwelt.de, on the other hand, stood out significantly with a revenue of 8,436,856, 37,501 transactions, and 1,714,080 sessions, showcasing its dominance in the market. led-homeshop.de had a lower revenue but a higher conversion rate, indicating a strong customer base. Overall, beleuchtungdirekt.de holds its own in the competitive landscape, with some competitors excelling in certain metrics while others lag behind.

gluehbirne.de screenshot
#1 gluehbirne.de
267.8K
Revenue
120.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
led-centrum.de screenshot
#2 led-centrum.de
133K
Revenue
39.9K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
lampenwelt.de screenshot
#3 lampenwelt.de
8.4M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
led-homeshop.de screenshot
#4 led-homeshop.de
22.2K
Revenue
7.6K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
beleuchtung-mit-led.de screenshot
#5 beleuchtung-mit-led.de
269.4K
Revenue
93.1K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
beleuchtungdirekt.de vs top market performers
beleuchtungdirekt.de
top retailers
conversion rate vs average order value for beleuchtungdirekt.de and its competitors
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Revenue share by device at beleuchtungdirekt.de

In October large majority of sales on beleuchtungdirekt.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on beleuchtungdirekt.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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beleuchtungdirekt.de channels

Identify top traffic channels that drive growth for beleuchtungdirekt.deand discover how performance of traffic channels has changed over time.

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beleuchtungdirekt.de Google Ads spend

Evaluate beleuchtungdirekt.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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beleuchtungdirekt.de devices

Review beleuchtungdirekt.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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beleuchtungdirekt.de top markets

Explore beleuchtungdirekt.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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beleuchtungdirekt.de country & global rank

Assess the ranking of beleuchtungdirekt.de among other retailers within its primary country and worldwide.

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