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Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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1.2M
Revenue
400.4K
Sessions
0.5-1.0%
Conversion rate
$300-325
Average order value
Online only revenue for persol.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: ITALY
  • Website category: LUXURY

Browse the largest catalog on the Official Persol® Store and discover high-quality glasses that symbolize Italian style and elegance.

persol.com’s revenueOVER TIME
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Over the past three months, persol.com revenue has experienced decline of 10%, compared to the preceding three months.

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persol.com revenue decline for last six months
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OVERVIEW
In September 2024, persol.com, a LUXURY industry website, generated $1,165,814 in online sales revenue with a conversion rate of 0.50-1.00% and an AOV of $300-325. The highest conversion rate in the category is 2.91% while the highest AOV is $1,003. With 400,354 sessions, persol.com falls below the top performer pandora.net with 12,914,548 sessions. The median revenue, conversion rate, AOV, and sessions for the LUXURY industry are $97,062, 0.46%, $83, and 29,214 respectively.
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persol.com competitors

When comparing persol.com to its competitors in the eyewear industry, persol.com stands out with the highest revenue of $1,165,814 in September 2024. In terms of transactions, persol.com also leads with 3,857 transactions, indicating a strong customer base. However, in terms of sessions, persol.com falls behind with 400,354 sessions. The Average Order Value (AOV) for persol.com falls within the range of $300-$325, which is lower compared to some competitors like goodseeco.com with an AOV of $700-$725. Additionally, persol.com's conversion rate ranges from 0.50-1.00, which is similar to most competitors. Despite lower session numbers, persol.com's high revenue and transaction volume showcase its strong performance in the market compared to competitors like solsticesunglasses.com and eye-oo.com with lower revenue and transaction numbers.

#1 lenscrafters.com
13.2M
Revenue
2M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
#2 ray-ban.com
23.1M
Revenue
7.4M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
persol.com vs top market performers
persol.com
top retailers
conversion rate vs average order value for persol.com and its competitors
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persol.com brandsby revenue

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brands overtime comparison

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persol.com channels

Identify top traffic channels that drive growth for persol.comand discover how performance of traffic channels has changed over time.

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persol.com Google Ads spend

Evaluate persol.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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persol.com devices

Review persol.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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persol.com top markets

Explore persol.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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persol.com country & global rank

Assess the ranking of persol.com among other retailers within its primary country and worldwide.

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