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May 2025
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Home/Insights/Retailers/necessaire.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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731K
Revenue
219.3K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
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Necessaire.com is an e-commerce platform that offers a wide range of personal care and wellness products. Their inventory includes body washes, lotions, serums, and more. Customers can find items focusing on clean ingredients and sustainability. The website also provides information about each products benefits, usage, and key ingredients.

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necessaire.com's revenueOVER TIME
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Over the past three months, necessaire.com revenue has experienced decline of 8.9%, compared to the preceding three months.

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necessaire.com revenue decline for last six months
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OVERVIEW
In May 2025, necessaire.com in the BEAUTY AND COSMETICS industry had online sales revenue of $730,997, a conversion rate of 4.50-5.00%, an average order value of $50-75, and 219,265 sessions. The highest revenue in the category was from ulta.com at $96,002,620, the highest conversion rate was 4.51%, the highest AOV was $213, and the most sessions were from sephora.com at 38,510,361. The median revenue was $46,882, the median conversion rate was 1.17%, and the median AOV was $53, while the median number of sessions was 19,997.
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necessaire.com competitors

In May 2025, necessaire.com reported a revenue of $730,997 with 10,272 transactions and 219,265 sessions, boasting an average order value (AOV) between $50-75 and a conversion rate of 4.50-5.00%. Compared to its competitors, necessaire.com performs favorably in terms of revenue and sessions, falling slightly behind in transactions. The AOV at necessaire.com is lower than that of thedetoxmarket.com and helloseen.com but higher than africanbotanics.com. Conversion rates at necessaire.com are on par with violetgrey.com and helloseen.com. Overall, necessaire.com demonstrates strong performance across various metrics when compared to competitors like joannaczech.com, violetgrey.com, helloseen.com, and africanbotanics.com, showcasing its competitiveness in the beauty and wellness industry in May 2025.

violetgrey.com screenshot
#1 violetgrey.com
1.2M
Revenue
92.9K
Sessions
4.5-5.0%
Conv. rate
$275-300
AOV
shen-beauty.com screenshot
#2 shen-beauty.com
2.3K
Revenue
430.7
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
joannaczech.com screenshot
#3 joannaczech.com
250.3K
Revenue
24.1K
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
thedetoxmarket.com screenshot
#4 thedetoxmarket.com
690.6K
Revenue
116.6K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
africanbotanics.com screenshot
#5 africanbotanics.com
51.1K
Revenue
7.3K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
necessaire.com vs top market performers
necessaire.com
top retailers
conversion rate vs average order value for necessaire.com and its competitors
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Revenue share by device at necessaire.com

In May large majority of sales on necessaire.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices.

In May large majority of sales on necessaire.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices.
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brands overtime comparison

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necessaire.com channels

Identify top traffic channels that drive growth for necessaire.comand discover how performance of traffic channels has changed over time.

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necessaire.com Google Ads spend

Evaluate necessaire.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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necessaire.com devices

Review necessaire.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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necessaire.com top markets

Explore necessaire.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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necessaire.com country & global rank

Assess the ranking of necessaire.com among other retailers within its primary country and worldwide.

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