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Sep 2025
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Home/Insights/Retailers/necessaire.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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509.5K
Revenue
Sep 25
177.9K
Sessions
Sep 25
4.5-5.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Necessaire.com is an e-commerce platform that offers a wide range of personal care and wellness products. Their inventory includes body washes, lotions, serums, and more. Customers can find items focusing on clean ingredients and sustainability. The website also provides information about each products benefits, usage, and key ingredients.

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necessaire.com Annual Revenue and Growth

necessaire.com's annual sales on its online store amounted to $8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$8M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
necessaire.com revenue by year

necessaire.com's monthly revenueOVER TIME
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Over the past three months, necessaire.com revenue has experienced decline of 15%, compared to the preceding three months.

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necessaire.com revenue decline for last six months
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OVERVIEW
In September 2025, necessaire.com, a lifestyle and beauty e-commerce platform, achieved impressive online sales revenue of $509,473, significantly exceeding the industry median of $40,540, though still far from the leading ulta.com at $93,223,020. Its conversion rate ranged from 4.50% to 5.00%, above the median rate of 4.54%, with an average order value (AOV) between $50 and $75, notably lower than the high of $203 in the industry. The website attracted 177,874 sessions, surpassing the median of 18,928, but well below sephora.com's leading 45,764,193 sessions, reflecting strong performance in a competitive market.
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necessaire.com competitors

In September 2025, necessaire.com generated a revenue of $509,473 with 8,029 transactions and 177,874 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 4.50-5.00%. When compared to its competitors, necessaire.com falls behind in revenue when compared to violetgrey.com, which brought in $951,994 with fewer transactions and sessions. However, necessaire.com outperforms joannaczech.com and africanbotanics.com in terms of revenue, transactions, and sessions. The detoxmarket.com falls in the middle in terms of revenue, transactions, and sessions, with a slightly lower AOV and conversion rate than necessaire.com. Meanwhile, helloseen.com matches necessaire.com in revenue, transactions, sessions, AOV, and conversion rate. Overall, necessaire.com holds its own in the competitive landscape, showcasing strong performance in various domains compared to its competitors in September 2025.

violetgrey.com screenshot
#1 violetgrey.com
952K
Revenue
93K
Sessions
4.0-4.5%
Conv. rate
$250-275
AOV
shen-beauty.com screenshot
#2 shen-beauty.com
5.1K
Revenue
917
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
joannaczech.com screenshot
#3 joannaczech.com
98.6K
Revenue
14.6K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
thedetoxmarket.com screenshot
#4 thedetoxmarket.com
583.7K
Revenue
119.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
africanbotanics.com screenshot
#5 africanbotanics.com
56.9K
Revenue
5.4K
Sessions
3.0-3.5%
Conv. rate
$300-325
AOV
necessaire.com vs top market performers
necessaire.com
top retailers
conversion rate vs average order value for necessaire.com and its competitors
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Revenue share by device at necessaire.com

In September large majority of sales on necessaire.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on necessaire.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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necessaire.com channels

Identify top traffic channels that drive growth for necessaire.comand discover how performance of traffic channels has changed over time.

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necessaire.com Google Ads spend

Evaluate necessaire.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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necessaire.com devices

Review necessaire.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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necessaire.com top markets

Explore necessaire.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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necessaire.com country & global rank

Assess the ranking of necessaire.com among other retailers within its primary country and worldwide.

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