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Sep 2025
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Home/Insights/Retailers/bathingculture.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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18.6K
Revenue
Sep 25
11.6K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Bathing Culture is a website offering personal care products that emphasize sustainability. The website sells a wide range of environmentally-conscious bath and body essentials like soap, body wash, and accessories. They focus on promoting ethical manufacturing practices and the use of plant-based ingredients, aiming to reduce plastic waste.

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bathingculture.com Annual Revenue and Growth

bathingculture.com's annual sales on its online store amounted to $386.7K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$386.7K
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
bathingculture.com revenue by year

bathingculture.com's monthly revenueOVER TIME
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Over the past three months, bathingculture.com revenue has experienced decline of 36%, compared to the preceding three months.

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bathingculture.com revenue decline for last six months
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OVERVIEW
In September 2025, bathingculture.com generated $18,604 in revenue from online sales, significantly below the industry median of $40,540, with a conversion rate between 1.00-1.50%, which is on the lower end of the BEAUTY AND COSMETICS spectrum. The site's average order value (AOV) ranged from $100-125, well below the category's high of $203. With 11,624 sessions, bathingculture.com lags behind the median of 18,928 sessions in the industry, indicating potential areas for growth to enhance performance metrics in this competitive landscape.
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bathingculture.com competitors

When comparing bathingculture.com to its competitors in September 2025, it is evident that mymyro.com leads in revenue with $73,691, followed by fillaree.com with $18,254. In terms of transactions, mymyro.com also leads with 476, while fillaree.com and bathingculture.com both have 165 transactions. However, bathingculture.com has the highest number of sessions at 11,624, surpassing mymyro.com's 9,300. In terms of average order value (AOV), mymyro.com has the highest range at $150-175, while fillaree.com and bathingculture.com have similar AOV at $100-125. The conversion rate is highest for mymyro.com at 5.00-5.50, while fillaree.com and seeker.earth closely follow. Despite not leading in revenue or AOV, bathingculture.com's high number of sessions and solid conversion rate indicate strong potential for growth in the future.

mymyro.com screenshot
#1 mymyro.com
73.7K
Revenue
9.3K
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
fillaree.com screenshot
#2 fillaree.com
18.3K
Revenue
4.4K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
forkandmelon.com screenshot
#3 forkandmelon.com
3.8K
Revenue
2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
seeker.earth screenshot
#4 seeker.earth
8.2K
Revenue
3.1K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
altiplano.com screenshot
#5 altiplano.com
4.6K
Revenue
4.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
bathingculture.com vs top market performers
bathingculture.com
top retailers
conversion rate vs average order value for bathingculture.com and its competitors
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Revenue share by device at bathingculture.com

In September large majority of sales on bathingculture.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on bathingculture.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bathingculture.com channels

Identify top traffic channels that drive growth for bathingculture.comand discover how performance of traffic channels has changed over time.

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bathingculture.com Google Ads spend

Evaluate bathingculture.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bathingculture.com devices

Review bathingculture.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bathingculture.com top markets

Explore bathingculture.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bathingculture.com country & global rank

Assess the ranking of bathingculture.com among other retailers within its primary country and worldwide.

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