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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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9.7M
Revenue
1.9M
Sessions
3.5-4.0%
Conversion rate
$125-150
Average order value
Online only revenue for misterspex.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Misterspex.de is an established website where a diverse range of eyeglasses, sunglasses, and contact lenses are sold. Customers can browse through a wide selection of popular brands and benefit from various lens options to meet their vision needs. The site also provides online eye tests and a virtual try-on feature for added convenience.

misterspex.de’s revenueOVER TIME
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Over the past three months, misterspex.de revenue has experienced decline of 3.1%, compared to the preceding three months.

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misterspex.de revenue decline for last six months
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OVERVIEW
In March 2024, misterspex.de in the e-commerce_and_shopping industry had online sales revenue of $9,735,269 with a conversion rate of 3.50-4.00% and an AOV of $125-150. The store had 1,943,240 sessions, compared to the highest sessions of 27,729,043 from michaels.com, while the median revenue in the industry is $136,892. The highest revenue was from qvc.com with $110,862,394. The highest conversion rate in the industry was 3.39% and the highest AOV was $352, while the lowest conversion rate was 0.88% and the lowest AOV was $59.
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misterspex.de competitors

When comparing misterspex.de to its competitors in the online eyewear market, several key metrics stand out. fielmann.de leads in revenue with €9,835,411, followed closely by misterspex.de at €9,735,269. However, misterspex.de has a higher conversion rate of 3.50-4.00%, while fielmann.de boasts a conversion rate of 5.00-5.50%. In terms of transactions, fielmann.de also surpasses misterspex.de with 110,531 transactions compared to 69,246. On the other hand, my-spexx.de has a significantly lower revenue of €166,113 with a conversion rate of 1.50-2.00%, indicating a smaller market share. edel-optics.de and brilledirekt.de have similar revenue figures, but misterspex.de has a higher number of transactions and sessions. Overall, misterspex.de competes strongly in revenue and conversion rate against its competitors in the online eyewear industry.

#1 edel-optics.de
404.4K
Revenue
134.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#2 fielmann.de
9.8M
Revenue
2.2M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
#3 apollo.de
1.9M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 my-spexx.de
166.1K
Revenue
67K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#5 brilledirekt.de
138.4K
Revenue
33.4K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
CLOSEST COMPETITORSby revenue
Favicon for ray-ban.comray-ban.com
Favicon for sunglasshut.comsunglasshut.com
Favicon for fielmann.defielmann.de
Favicon for misterspex.demisterspex.de
$9.7M
Favicon for apollo.deapollo.de
Favicon for eyesandmore.deeyesandmore.de
Favicon for lensbest.delensbest.de
Favicon for edel-optics.deedel-optics.de
Favicon for brillenplatz.debrillenplatz.de
Favicon for lensonlineshop.delensonlineshop.de
TOP MARKET PERFORMERSby revenue
1
Favicon for ray-ban.comray-ban.com
$26.7M
2
Favicon for sunglasshut.comsunglasshut.com
3
Favicon for fielmann.defielmann.de
4
Favicon for misterspex.demisterspex.de
5
Favicon for apollo.deapollo.de
6
Favicon for eyesandmore.deeyesandmore.de
7
Favicon for lensbest.delensbest.de
8
Favicon for edel-optics.deedel-optics.de
9
Favicon for brillenplatz.debrillenplatz.de
10
Favicon for lensonlineshop.delensonlineshop.de
misterspex.de vs top market performers
misterspex.de
top retailers
conversion rate vs average order value for misterspex.de and its competitors
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misterspex.de brandsby revenue

1
Logo for ted bakerTed Baker
Top retailers:eschuhe.dehouseoffraser.co.uklyst.co.uk
2
Logo for mexxMexx
Top retailers:douglas.deamazon.dedm.de
3
Logo for tom fordTom Ford
Top retailers:sephora.comnordstrom.comfragrancenet.com
4
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Top retailers:persol.comfarfetch.commacys.com
5
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Top retailers:eyebuydirect.comoakley.comoakleysi.com

misterspex.de categoriesby revenue

1
Contact Lenses
Top retailers:targetoptical.comlens.comvisionworks.com
2
Eyeglasses
Top retailers:lenscrafters.comwarbyparker.comzennioptical.com
3
Sunglasses
Top retailers:temu.comray-ban.comwarbyparker.com
4
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Top retailers:apple.comebay.comtemu.com
5
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Top retailers:amazon.deeva.uaparachutehome.com
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brands overtime comparison

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misterspex.de channels

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misterspex.de Google Ads spend

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misterspex.de devices

Review misterspex.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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misterspex.de top markets

Explore misterspex.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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misterspex.de country & global rank

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