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Jul 2026
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Home/Insights/Retailers/misterspex.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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8.6M
Revenue
Jul 26
1.7M
Sessions
Jul 26
3.5-4.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Misterspex.de is an established website where a diverse range of eyeglasses, sunglasses, and contact lenses are sold. Customers can browse through a wide selection of popular brands and benefit from various lens options to meet their vision needs. The site also provides online eye tests and a virtual try-on feature for added convenience.

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misterspex.de Annual Revenue and Growth

misterspex.de's annual sales on its online store amounted to $90.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$90.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
misterspex.de revenue by year

misterspex.de's monthly revenueOVER TIME
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Over the past three months, misterspex.de revenue has experienced growth of 45%, compared to the preceding three months.

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misterspex.de revenue growth for last six months
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OVERVIEW
misterspex.de operates in the e-commerce and shopping category, achieving impressive performance metrics for July 2026. The site generated $8.6 million in revenue from online sales, significantly higher than the typical e-commerce and shopping retailer, which generates around $80,800 monthly. With a conversion rate of 3.50-4.00%, misterspex.de is within the typical range of 0.75% to 3.8%. Its average order value (AOV) stands at $125-150, aligning with the category's typical range of $59 to $332. Furthermore, misterspex.de recorded 1.7 million sessions, well above the typical e-commerce and shopping retailer's 35,800 sessions.
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misterspex.de competitors

In July 2026, misterspex.de trails its competitors significantly in sessions, recording 1.7 million compared to fielmann.de's leading 2.9 million, which is a difference of 1.2 million. However, misterspex.de ranks second in revenue with $8.6 million, trailing fielmann.de by $6.3 million, and also holds the second position in transactions with 63,900, lagging behind fielmann.de by 78,100. While misterspex.de has a comparable average order value (AOV) of $125-150, its conversion rate of 3.50-4.00% is stronger than competitors like edel-optics.de, which stands at 1.00-1.50%, and apollo.de, with 0.50-1.00%. Overall, misterspex.de demonstrates robust performance, but still faces challenges in attracting a higher volume of sessions and transactions compared to fielmann.de.

edel-optics.de screenshot
#1 edel-optics.de
858.2K
Revenue
432.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
fielmann.de screenshot
#2 fielmann.de
14.9M
Revenue
2.9M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
apollo.de screenshot
#3 apollo.de
1M
Revenue
948.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
my-spexx.de screenshot
#4 my-spexx.de
114.5K
Revenue
48K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
brilledirekt.de screenshot
#5 brilledirekt.de
211.1K
Revenue
31.9K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
misterspex.de vs top market performers
misterspex.de
top retailers
conversion rate vs average order value for misterspex.de and its competitors
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Revenue share by device at misterspex.de

In July large majority of sales on misterspex.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on misterspex.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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misterspex.de channels

Identify top traffic channels that drive growth for misterspex.deand discover how performance of traffic channels has changed over time.

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misterspex.de Google Ads spend

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misterspex.de devices

Review misterspex.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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misterspex.de top markets

Explore misterspex.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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misterspex.de country & global rank

Assess the ranking of misterspex.de among other retailers within its primary country and worldwide.

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