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Mar 2025
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Home/Insights/Retailers/misterspex.de
TRANSACTION INTELLIGENCE - MAR 2025 GLOBALLY

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6.4M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Misterspex.de is an established website where a diverse range of eyeglasses, sunglasses, and contact lenses are sold. Customers can browse through a wide selection of popular brands and benefit from various lens options to meet their vision needs. The site also provides online eye tests and a virtual try-on feature for added convenience.

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misterspex.de's revenueOVER TIME
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Over the past three months, misterspex.de revenue has experienced decline of 24%, compared to the preceding three months.

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misterspex.de revenue decline for last six months
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OVERVIEW
misterspex.de's revenue for online sales in March 2025 was $6,360,082, with a conversion rate of 2.50-3.00% and an AOV of $125-150. The website had 1,780,726 sessions during the month, while the highest sessions were recorded at 31,572,172 for boots.com. The median revenue in the e-commerce_and_shopping category was $97,588, with qvc.com leading at $102,856,502. A high conversion rate of 3.7% was observed, along with a high AOV of $353, while a low conversion rate of 0.81% and a low AOV of $57 were also noted in the industry.
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misterspex.de competitors

When comparing misterspex.de to its competitors in the online eyewear market, we can see that fielmann.de leads in revenue with €10,938,941, followed by misterspex.de with €6,360,082. In terms of transactions, fielmann.de also takes the lead with 121,697 transactions compared to misterspex.de's 45,765 transactions. However, misterspex.de boasts the highest average order value (AOV) range of €125-150, while brilledirekt.de has the highest AOV range of €300-325 but with a lower revenue. When it comes to conversion rates, fielmann.de leads again with a range of 3.00-3.50, while misterspex.de falls within the range of 2.50-3.00. Overall, misterspex.de remains competitive in the market, especially in terms of AOV and revenue despite facing stiff competition from industry giants like fielmann.de.

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1.1M
Revenue
334.4K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
fielmann.de screenshot
#2 fielmann.de
10.9M
Revenue
3.7M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
apollo.de screenshot
#3 apollo.de
1.1M
Revenue
859.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
my-spexx.de screenshot
#4 my-spexx.de
66.4K
Revenue
32K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
brilledirekt.de screenshot
#5 brilledirekt.de
141.7K
Revenue
24.8K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
misterspex.de vs top market performers
misterspex.de
top retailers
conversion rate vs average order value for misterspex.de and its competitors
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Revenue share by device at misterspex.de

In March large majority of sales on misterspex.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.

In March large majority of sales on misterspex.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.
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brands overtime comparison

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misterspex.de channels

Identify top traffic channels that drive growth for misterspex.deand discover how performance of traffic channels has changed over time.

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misterspex.de Google Ads spend

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misterspex.de devices

Review misterspex.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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misterspex.de top markets

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misterspex.de country & global rank

Assess the ranking of misterspex.de among other retailers within its primary country and worldwide.

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